Document details

The importance of touristic collaborative networks for peripheral regions: the CRECEER project

Author(s): Fernandes, Joana ; Pires, Luís ; Nogueira, Sónia P.

Date: 2023

Persistent ID: http://hdl.handle.net/10198/28875

Origin: Biblioteca Digital do IPB

Subject(s): Business cooperation; Collaborative network; Gourmet products; Agri-food sector; Tourism sector; Rural regions


Description

This chapter describes a specific project that was coordinated and implemented by a Higher Education Institution (HEI), the Polytechnic Institute of Bragança (IPB) to increase regional competitiveness. The project named “Creation of business cooperation networks in rural cross-border regions between companies in the gourmet agri-food and tourism sectors”, with the Portuguese acronym CRECEER, was implemented in two regions, Douro and Terras de Trás-os-Montes. In order to increase the competitiveness of companies located in peripheral regions, the project focused in enhancing the quality of their supply, their visibility, the development of a common framework for online business, and the creation of a collaborative network that jointly commercialized gourmet products and touristic services. The implementation of the project, the activities developed, and the results obtained through the creation of a regional collaborative network with different participants, will be described.

Document Type Book part
Language English
Contributor(s) Biblioteca Digital do IPB
CC Licence
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