HaliTeddies: A Vegan Gummy Bear to Inhibit Halitosis Using Carnosic Acid Extracted from Rosemary

• Author(s): Bessa, A ; Barbosa, A ; Costa, J ; Matysik, J ; Alves, M ; Marques, M ; Manrique, Y.A.
• Date: 2022
• Persistent ID: https://hdl.handle.net/10216/162767
• Origin: Repositório Aberto da Universidade do Porto
• Document Type: Journal article
• Language: English

Description

HaliTeddies are made of carnosic acid present in rosemary and aim to inhibit the action of halitosis causing bacteria. A need for this product was identified due to the mandatory use of facial masks because of COVID-19, which has had a negative outcome when it comes to breathe malodour. A vegan gummy bear product was selected as the best idea to satisfy this need since it is an appealing approach for a younger audience of 15-to 49-year-olds. The strategy for production includes rosemary being bought from a national producer, whereas extraction of the active principle, production, and packaging is done at the production facilities. Lastly, an economic analysis has shown that this project requires an investment of 7 M€. The product would be sold at pharmacies at a retail price of 11.99 €. This analysis has shown that HaliTeddies may be considered to be a profitable and viable business. (c) 2022, Universidade do Porto - Faculdade de Engenharia. All rights reserved.