Autor(es): Barreto, Susana ; Alvelos, Heitor ; Lima, Cláudia ; Carneiro, José ; Veiga, Pedro Alves da ; Penedos-Santiago, Eliana ; Fernandes, Marta ; Martins, Nuno ; Dolbeth, Júlio
Data: 2025
Identificador Persistente: http://hdl.handle.net/10773/44762
Origem: RIA - Repositório Institucional da Universidade de Aveiro
Assunto(s): Scientific memes; Communication design; Pedagogical workshops; Sci-Bi project; Design mediation
This paper details and analyses the methods and outcomes of nine pedagogical workshops in design courses at Portuguese universities, centered on the unlikely mix of online memes and scientific knowledge. The workshops took place between March and July 2023, were conducted within the exploratory project ‘Sci-Bi: An Infodemic of Disorientation: Communication Design as a Mediator Between Scientific Knowledge and Cognitive Bias.’ The project posits that communication design may play a role in translating and visualizing scientific information in clear, accessible, and engaging manners. An example of this is evident in the creative outputs produced by students, showcasing innovative ways to communicate scientific information. The output of these workshops consisted of infographics, reels, and memes, to be presented to the public for external validation in two forthcoming exhibitions in 2024.
