Document details

Children emotional reactions toward advertising and brands: A drawing experiment

Author(s): Falardo, Sara Figueiredo Caeiro

Date: 2011

Persistent ID:

Origin: Repositório Institucional da UNL

Subject(s): Children; Commercials; Brands; Portugal


A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics

Document Type Master thesis
Language English
Advisor(s) Agante, Luísa
Contributor(s) Falardo, Sara Figueiredo Caeiro
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