Document details

Portuguese investor profile in Poland, a managerial approach

Author(s): Kozicz, Katarzyna

Date: 2010

Persistent ID:

Origin: Repositório Institucional da UNL

Subject(s): Portuguese foreign investment; Poland; Profile; Polish market


The objective of this Work Project was to study the profile of Portuguese investor in Poland. My qualitative and quantitative research was performed in order to understand more in detail their insights and their decisions‟ motives. Consequently, I further studied the following questions: “(1) What is the profile of Portuguese investor in Poland? (2) Which are the characteristics that would distinguish the style that defines individuals’ preferences in investments decisions? (3) How to understand the motives of managerial decisions that are undertaken by these investors? (4) What are the contributions of these business decisions to the Polish market? (5) Which advices can be given to Portuguese investors?” Having all these information, I concluded and named the two strongest components that represent the searched profile characteristics. Analysis of this data gave the understandings of keys to success, motives of choices, achievements of Portuguese companies in Poland and overall searched profile of Portuguese investor in Poland.

A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics

Document Type Master thesis
Language English
Advisor(s) Pinheiro, José António
Contributor(s) Kozicz, Katarzyna
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