A cross-country analysis of the demand for "art house" vs. "mainstream" cinema films.

• Author(s): Governo, Fernando Manuel Pereira
• Date: 2011
• Persistent ID: http://hdl.handle.net/10216/56122
• Origin: Repositório Aberto da Universidade do Porto
• Subject(s): Marketing; Marketing; Porto
• Document Type: Master thesis
• Language: Portuguese