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PROJECT MANAGEMENT IN “AN OPEN WORK”: THE CASE OF BRAZILIAN SOAP OP...

Maia, Eneide; Andrade, Ronaldo; Duarte, Francisco

The emergence of a new production center of soap operas in Rio de Janeiro consolidates the city as the most important television production center in South America. The productions destined for TV, led by soap operas, generate close to 10,000 (ten thousand) jobs in the city of Rio de Janeiro. Despite large investments and technical and technological advancements in this sector, the soap operas are still strongl...

Date: 2012   |   Origin: Oasisbr
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