2 documents found, page 1 of 1
Solutions for the commercialization challenges of Horizon Europe and earth obse...
Lages, Luis Filipe; Catarino, Nuno; Gomes, Emanuel; Toh, Peter; Reis-Marques, Carlos; Mohr, Mario; Borde, Sebastian Max; Asgari, OmidFunding Information: Open access funding provided by FCT|FCCN (b-on). This work was funded by the European Union’s Horizon 2020 program [H2020-SC5-2019–2]—869520 NextLand, [H2020-SPACE-202]—101004362 NextOcean, Fundação para a Ciência e a Tecnologia (UIDB/00124/2020 and Social Sciences DataLab, PINFRA/22209/2016), POR Lisboa and POR Norte (Social Sciences DataLab, PINFRA/22209/2016). Publisher Copyright: © 2023...
An eye-tracking study on how the popularity and gender of the endorsers affecte...
Zahmati, Majid; Azimzadeh, Seyed Morteza; Sotoodeh, Mohammad Saber; Asgari, OmidFunding Information: This work was funded by the Ferdowsi University of Mashhad. Publisher Copyright: © 2023, The Author(s).; Nowadays, advertising is regarded as one of the vital elements of marketing tools’ promotional strategies. Therefore, advertising is very important to businesses’ marketing strategies and policies. In light of this, the purpose of the current study was to ascertain the influence of endor...