113 documents found, page 1 of 12

Reframing Communication and Marketing in Tourism and Hospitality: Sustainabilit...

Tourism and hospitality are currently undergoing a profound and multidimensional transformation, shaped by the convergence of sustainability imperatives, digitalisation, changing consumer expectations and the growing strategic relevance of marketing and communication. In contemporary tourism systems, value creation is no longer assessed solely through economic performance, but increasingly through the capacity ...

The strategy of a new tourism model: Polycentric sustainable tourism

Reframing communication and marketing in tourism and hospitality: sustainabilit...

Sustainability has gone from being merely a normative aspiration to becoming a strategic and communicational imperative, influencing the image of destinations, brand legitimacy, and tourist behavior. At the same time, the need for resilient and regenerative tourism systems, aligned with international guidelines such as those promoted by the World Tourism Organization (UNWTO), is highlighted. In parallel, the ad...

Do real estate investment companies profit from house price growth? Evidence fr...

This study aims to study the sensitivity of nonlisted real estate investment companies’ accounting earnings to house prices. This study evaluates whether house price changes determined these companies’ return on equity (ROE) or if other factors influenced the industry’s profitability beyond house price growth.

Navigating Contemporary Challenges in Business and Governance

In an era marked by rapid economic, technological, and societal transformations, business and governance models must continuously adapt to meet emerging challenges. From sustainable development and territorial branding to the financial dynamics of municipalities and the evolving relationship between cryptocurrencies and stock markets, contemporary research offers valuable insights into these pressing issues. As...

Resilience, Governance and Innovation in Emerging and Established Markets

In a world shaped by health crises, rapid digital transformation, and persistent socioeconomic inequalities, research in business and management plays a vital role in identifying innovative and sustainable responses. This new issue of the European Journal of Applied Business and Management (EJABM) brings together eight original articles authored by researchers from Nigeria, Australia, Bangladesh, Bulgaria, and ...

Exploring Burnout, Governance and Fiscal Challenges in Contemporary Business

In an era where organizational resilience and fiscal responsibility are increasingly intertwined with global challenges, applied research in business and management remains essential to understanding and navigating these dynamics. This new issue of the European Journal of Applied Business and Management (EJABM) brings together five original contributions from researchers based in Portugal, Bangladesh, and Brazi...

Rethinking marketing and communication in the digital era: innovation, sustaina...

In today’s rapidly evolving global landscape, digital technologies and cultural transformations are profoundly reshaping the fields of marketing and communication. The emergence of artificial intelligence, the emphasis on value co-creation, innovations in vocational education, and the growing focus on inclusive and sustainable tourism are not merely trends—they signal a fundamental shift in how organizations op...

Rethinking Marketing and Communication in the Digital Era: Innovation, Sustaina...

In today’s rapidly evolving global landscape, digital technologies and cultural transformations are profoundly reshaping the fields of marketing and communication. The emergence of artificial intelligence, the emphasis on value co-creation, innovations in vocational education, and the growing focus on inclusive and sustainable tourism are not merely trends—they signal a fundamental shift in how organizations op...

Is creativity a reality in Bulgaria cities? An empirical study in the pre-pande...

This study aims to obtain a composite index characterizing Bulgarian districts about their creativity by presenting results for the pre-pandemic. The composite index developed by Rodrigues and Franco (2019), use of quantitative method and multivariate statistical techniques have been used to answer this objective. From the data gathered primarily from NSI- The National Statistical Institute of Bulgaria, the res...