Currently, the market for wearable devices is expanding, with a growing trend towards the use of these devices for continuous-monitoring applications. Among these, real-time posture monitoring and assessment stands out as a crucial application given the rising prevalence of conditions like forward head posture (FHP). This paper proposes a wearable device that combines the acquisition of electromyographic signal...
This study aims to understand some of the main trends in tourist segmentation in the context of fashion tourism, with an emphasis on relationship marketing. The research study brings together a proposed conceptual model to understand some of the main determinants of tourist demand in fashion tourism environments and their behavioral intentions (i.e., satisfaction and loyalty). Fashion tourism is a niche market ...
The emergence of new communication technologies, such as computers and smartphones, has decisively contributed to the adoption of ergonomically incorrect postural behaviors. Forward Head Posture (FHP) stands out, which is sometimes associated with the onset of more serious problems, such as neck pain. This paper presents a brief overview of the most recurrent monitoring methods for FHP assessment, as well as th...
Purpose: The main objective that is intended to be achieved in the course of this investigative study is how, through the pandemic, the relationship between consumers and sports brands maintained their affective attachment, their loyalty and whether competition led them to new adhesions for more attractive proposals. In addition to seeking to understand the importance of the internet in the brand's sales strate...
Compression garments has emerged as an important tool in sport activity [1, 2]. In the particular case of compression socks (CS), several studies show that their use improves the fatigue recovery and prevents muscle injuries [3-6]. The aim of this research work is to perform the characterization of sports socks regarding their comfort and compression. Several parameters were monitored in volunteers during a run...
This research seeks to understand the impact of the pandemic on online sales of sports brands and their relationship with consumers. The results obtained showed that the brands adapted to the pandemic period, they managed to preserve and even strengthen the relationship and communication with their consumers due to their online platforms, in which their sports products were found due to the high demand during t...
With covid-19 pandemic it became imperative to rethink several everyday issues, teaching being one of them. With the uncertainty that the pandemic brought with it, stopping was not a plausible solution. In this sense, it was necessary to adapt teaching methodologies and even the contents taught. This paper describes the adaptations made in a project curricular unit in fashion communication design. Here, we came...
In recent years, textile industries have focused their attention on the development of functional finishing that presents durability and, consequently, controlled release. However, in the case of methyl salicylate microcapsules supported on a textile matrix, studies indicate only the interactions between substrate and microcapsules and the drug delivery system, not applying the release equations. This study rep...
Ultra-wideband (UWB) is a popular technology for indoor positioning systems (IPSs) due to its robust signaling in harsh environments, through-wall propagation, and high-resolution ranging. However, the propagation of wireless signals in indoor environments is affected by nonline-of-sight (NLOS) conditions, which can lead to positively biased distance estimates. Several research works were carried out in this ar...
Textile electrodes are an alternative to conventional silver-chloride electrodes in wearable systems. Their easy integration in garments and comfort provided to the user make them an interesting development of textile engineering. The potential of such electrodes to allow more unobtrusive data collection in health and sports context may enable the development of biosensing garments to be used in biomechanics. H...