5 documents found, page 1 of 1
Responsible leadership what does it consist of and what is the path for Portugal?
Cruz, Nuno Moreira da; Saldanha, Maria Francisca; Monteiro, Isabel; Estronca, CarolinaWith the support of Fundação Magnum Gaudium and BPI Fundação "la Caixa", the CRB has launched the research "Responsible Leadership: what does it Mean and the Future for Portugal" in November 2022. The study encompasses a systematic literature review, a questionnaire that includes two samples based in Portugal and one in the USA, and a qualitative study that includes 15 interviews with Portuguese leaders from di...
Responsible business leadership and the path towards purpose
Cruz, Nuno Moreira da; Almeida, Filipa Pires de; Nayal, Mano Blom-ElBased on a systematic review of the main Responsible Business practices, this research note aims to shed light on the importance of businesses to act as Responsible Businesses and to understand what sort of Leadership should be expected from corporate leaders. If its relevance has always been undisputable, now, more than ever, the concepts need to be fully incorporated in every leader’s agenda.
Purpose-driven consumption: building the dialogue between companies and consumers
Colaço, Vera Herédia; Cruz, Nuno Moreira da; Almeida, Filipa Pires deThis research note integrates the rise of sustainable consumption into the concept of Purpose-driven Consumption and Purpose-driven Brands. Consumers as decision-makers are important players in the business ecosystem and are critical to the success of companies and associated brands. This engagement can be long-lasting and represents a source of competitive advantage to companies that share the same values with...
Purpose-driven business: latest fad or the ultimate sustainable competitive adv...
Cruz, Nuno Moreira da; Almeida, Filipa Pires de; Colaço, Vera HerédiaThis research note aims to contribute to a stronger conceptualization and implementation of Purpose by offering a comprehensive definition of Purpose, based on a set of five principles defined by the authors. It also revises the existing evidence on the value creation potential of adopting a purpose-driven strategy and proposes a process framework to enable purpose-centric organizations.
The impact of COVID-19 on the sustainable development agenda: a business opport...
Cruz, Nuno Moreira da; Almeida, Filipa Pires de; Nayal, Manon Blom-ElThis research note aims to analyse the impact of COVID-19 on the sustainable development agenda and the risks and challenges ahead for business and humanity. It also highlights the immense opportunity COVID-19 represents as a reset moment for the world and as a chance for the Corporate sector to take leadership and definitely embrace sustainability as a strategy for its own success and a global shared prosperity.