Purpose Christmas is the most consumed event of the year, always full of traditions, namely family ones, which are very significant. In this way, it is intended to find out the importance of traditions at Christmas time and analyze their implications for family businesses. Design/methodology/approach The study is quantitative in nature, based on a questionnaire survey carried out with 551 Portuguese individuals...
Purpose – Christmas is the most consumed event of the year, always full of traditions, namely family ones, which are very significant. In this way, it is intended to find out the importance of traditions at Christmas time and analyze their implications for family businesses. Design/methodology/approach – The study is quantitative in nature, based on a questionnaire survey carried out with 551 Portuguese individ...