9 documents found, page 1 of 1
Social Networks and the Engagement of the Resident Community in the Promotion o...
Roque, Vitor; Guerra, Ricardo; Lopes, Ana; Ramos, Elsa; Oliveira, AntónioThe Maceira - Embaixadores d'Aldeia project, promoted by the Associação de Promoção Social, Recreativa, Desportiva e Humanitária de Maceira (APSRDHM), Fornos de Algodres-Guarda, Portugal, is a project aimed at combating out-migration and depopulation in the interior of the country, promoting active ageing, generational change and the collective participation of the village population, preserving cultural identi...
Dark tourism management and development: An exploratory analysis
Martins, Marco; Guerra, Ricardo; Santos, Lara; Lopes, Luisa; Conde, Ana RitaA review of recent relevant literature related to dark tourism from a management perspective indicates that there is an increasing academic interest in “dark tourism consumption,” “dark tourism motivation” and “dark tourism experience.” Thus, our goal is threefold: to delve into the research development on these three constructs, to critically analyze the current research, and bring to light research gaps and i...
Community-based sustainable tourism development and green marketing
Martins, Marco; Guerra, Ricardo; Santos, Lara; Lopes, Luisa; Conde, Ana RitaThis chapter explores the significance of community-based green marketing for sustainable tourism development. The effectiveness of green marketing has already been proven in many spheres. With that in mind, we intend to understand better how it can contribute to communities to achieve sustainable tourism development. Consequently, one looked deeper at the relationship between environmental awareness and enviro...
Virtual tourism and the virtual tourist experience: Implications for destinatio...
Martins, Marco; Guerra, Ricardo; Santos, Lara; Lopes, Luisa; Conde, AnaDestination marketing organisations, due to the constant increase of competition, are implementing innovative methods of attracting demand, and technologies are now paramount for destinations. Among the technological advances provided by destinations are the virtual reality tours, which can be enjoyed by users by a variety of reasons, but all impacting destinations' tourism development. One debates how the tour...
Tourism and hospitality leadership in times of crisis: critical moderators.
Silva, Maria José; Costa, Carlos; Guerra, Ricardo; Lemos, Fernando; Gonçalves, EduardoTourism and hospitality organizations and destinations are increasingly struggling to resolve and manage diverse crises. Crises can be defined as unexpected and undesirable events, that cause pressure, represent a threat, provoking uncertainty, and fear. A different leadership is needed, with a strong capacity to deal with uncertainty, vulnerability, and complex chaotic contexts, to make urgent, quick decisions...
Food tourism and storytelling - a conceptual framework
Martins, Marco; Guerra, Ricardo; Santos, Lara; Lopes, LuisaFood tourism is embracing all over the world the existing rich storytelling traditions. It is now agreed that food tourism enhances the reputation of places, regions and/or countries and helps them to gain a competitive advantage. This article examines the growing importance of food tourism and its relationship with local stories and traditions. The originality of this study resides in the fact that it provides...
Atitudes e perceções de estudantes do ensino superior sobre a utilização de rob...
Roque, Vitor; Martins, José Alexandre; Lopes, Romeu; Guerra, RicardoResearch into artificial intelligence, robotics, and service automation across different industries has been growing rapidly in recent years and the tourism industry is no exception. The use of robots is significantly affecting the service delivery process, shaping the needs of customers and taking their experiences to a whole new level. The presence of robots in public and private spaces is used by tourism sta...
Estudo comparativo do crescimento económico da sociedade: contributo político e...
Guerra, RicardoA presente dissertação visa investigar a temática do contributo político para a economia e investimento na sociedade, abordando a ligação entre o setor privado e público, através de uma análise comparativa, e com isto, conseguir comparar como diversas abordagens políticas têm influência significativa no crescimento económico de determinada sociedade. Utilizando os três fatores com maior importância para o cresc...
Análise do Conhecimento dos Bombeiros do Distrito de Aveiro, sobre o Fundo de P...
Guerra, RicardoEste estudo visa aferir o conhecimento dos bombeiros do distrito de Aveiro sobre o Fundo de Proteção Social do Bombeiro. O método adotado é de natureza quantitativa, tratando-se de um estudo descritivo-correlacional que conta com a participação de 249 indivíduos que desempenham funções como bombeiros no distrito de Aveiro. O instrumento de recolha de dados foi o inquérito por questionário, tendo-se recorrido ao...