7 documents found, page 1 of 1

The Importance of Interculturality in Business Innovation: The case study of th...

With the intensification of globalization in the most diverse areas and sectors around the world, the relationship between interculturality and business innovation has become increasingly close, as studies show that the combination of diverse cultural perspectives in business innovation strategies is a trend and an increasingly researched topic. Innovative companies are thus increasingly able to cope with a mar...

Entrepreneurial intention: the impact of higher education and in particular ent...

Purpose: The Global University Entrepreneurial Spirit Student’s Survey (GUESSS), a study on the entrepreneurial spirit of higher education students, which is applied globally, and which in 2018 involved the participation of 4178 Portuguese students, meets the concerns that the States have in deepening the approach to entrepreneurship in the teaching/learning process. The aim of the study is, among others, to as...

Interculturality Role in Startups Internationalization: Eligent Club’s Virtual ...

This article focuses on entrepreneurship, in particular startups and the emerging need they have to go international since its creation or shortly thereafter. Only in this way will they be able to guarantee their survival and achieve the necessary scalability to grow rapidly across new markets acting globally. There are several barriers in an internationalization process, such as language and culture, and as a ...

Modelos de Negócio e Internacionalização: O caso da Jump Willy

Este artigo tem como objetivo contribuir para uma melhor compreensão do conceito de Modelo de Negócio, bem como analisar o seu impacto nas empresas sobretudo na criação de valor, permitindo-nos entender como é que os Modelos de Negócio se transformam em ferramentas de criação de valor, tanto no contexto nacional como internacional. Na vasta literatura existente sobre o tema, é evidente a falta de consenso na de...

Marketing, Entrepreneurship and Innovation in the Digital Era

Entrepreneurship and innovation, in particular its contribution to economic and social development, is the main reason of the increasing research in recent years at international level, namely the relevance of business models, human capital, entrepreneurship ecosystem, creativity and business ideas. However, much remains to be done, as research in any of these areas is relatively recent. This is the challenge t...

Marketing, Entrepreneurship and Innovation in the Digital Era

A Gestão por Competências – Mapeamento das competências-chave

Taking into account the current level of competitiveness that companies face, management by competencies today is a factor of extreme strategic importance for organizations, since it allows them to adapt to the market, and be more accurate and objective at the time of selection, and training, in order to equip employees with skills that enable them to compete in their market (Velayudhan & Maran, 2009). A co...