7 documents found, page 1 of 1
Atitudes e perceções de estudantes do ensino superior sobre a utilização de rob...
Roque, Vitor; Martins, José Alexandre; Lopes, Romeu; Guerra, RicardoResearch into artificial intelligence, robotics, and service automation across different industries has been growing rapidly in recent years and the tourism industry is no exception. The use of robots is significantly affecting the service delivery process, shaping the needs of customers and taking their experiences to a whole new level. The presence of robots in public and private spaces is used by tourism sta...
Perfil e Impacto Socioeconómico dos Estudantes nas Escolas Politécnicas do Inte...
Lopes, Romeu; Martins, José Alexandre; Roque, VitorNos últimos anos, algumas instituições de ensino superior, em particular as do interior, têm encontrado dificuldades em captar e fixar novos alunos, em consequência de um processo de litoralização continuado. Nesse sentido, com esta investigação pretende-se caraterizar o perfil socioeconómico dos estudantes da Escola Superior de Turismo e Hotelaria (ESTH) do Instituto Politécnico da Guarda (IPG) e o “valor” que...
E-Satisfaction and F-WOM IA the Context of Online Hotel Reservations
Lopes, Romeu; Abrantes, José Luís; Kastenholz, ElisabethNowadays, toúrists are increasingiy informed, demanding and interested in booking hoteis on lhe inlernet. Moreover, the number of customerswho prefer and trust in sites with amateur reviews is increasing The research modei proposed wili follow a website based approach in the context of onhne hotel reservations. Beyond highhghting the onhine reviews as an importanl and rehabie source of informalion for tourists,...
Online reviews credibility: Implications on traveller’s decision making
Lopes, Romeu; Abrantes, José Luís; Kastenholz, ELISABETHThe social web is the ideal place to share information, experiences and preferences among consumers. Nowadays, online reviews and recommendations are becoming increasingly important and seen as a new digital form of word-of-mouth, a key topic for researchers. Despite the significant body of literature about electronic word-of-mouth (EWOM), there is a lack of research that analyzes the phenomenon in the context ...
Innovation, tourism and social networks
Lopes, Romeu; Abrantes, José Luís; Kastenholz, ElisabethInnovation is an important source of competitive advantage, being a key research topic. Some authors consider that tourism entrepreneurs typically show scarce business skills and limited innovativeness. Many studies additionally conclude that accommodation businesses are not particularly innovative. This study intends to demonstrate the opposite. Tourism enterprises rarely have research and development (R&D) de...
Perceptions and behaviours towards online travel reviews
Lopes, Romeu; Abrantes, José Luís; Kastenholz, ElisabethOnline recommendations, comments and reviews are becoming important information sources for tourists, which are increasingly informed and demanding. The credibility and importance given to these reviews has triggered new dynamics in tourism. The main purpose of this research is to explore some of this trends, in order to contribute to a better understanding of consumer behaviour in the online context. This expl...
Análise exploratória de sítios web: o caso dos hotéis portugueses de 4 e 5 estr...
Roque, Vítor; Martins, José Alexandre; Lopes, RomeuO turismo é um dos setores económicos onde a informação desempenha um papel fundamental. Paralelamente, os turistas desempenham um papel cada vez mais ativo na procura e disseminação de informação via world wide web. Torna-se assim crucial perceber se este canal de promoção está a ser devidamente utilizado e potenciado pelos gestores hoteleiros. Com base nesta premissa, este trabalho de investigação visa conhec...