2 documents found, page 1 of 1
Factors determining the quality of the relationship between a public educationa...
Koerich, Adriana Back; Borges, Glauco José Ribeiro; Casagrande, Jacir Leonir; Cremonezi, Graziela Oste GrazianThis study analyzes the factors that determine the quality of the relationship between a public institution and its graduates. This is a quantitative-descriptive study, whose data were analyzed using descriptive statistics, confirmatory factor analysis and structural equation modeling. The results show that graduates have a significantly positive perception of the quality of their relationship with their instit...
Marketing de relacionamento: fatores determinantes da qualidade do relacionamen...
Borges, Glauco José RibeiroThis study analyzes the factors related to teaching services, the physical environment, support and administration services and the institutional image, which are determinants of the quality of the relationship between an educational institution and its graduates. This is a quantitative, descriptive, cross-sectional survey, whose primary data were collected through a self-administered questionnaire with the gra...