71 documents found, page 1 of 8
Validation of the Personalized Psychological Flexibility Index in a Portuguese ...
Veríssimo, Carolina; Cunha, Marina; Massano-Cardoso, Ilda; Galhardo, AnaBackground: Psychological flexibility is essential for mental health, yet its assessment still lacks instruments suited to the Portuguese context. This study aimed to address that gap by validating an innovative instrument that integrates specific dimensions and presents robust evidence of reliability and validity, distinguishing it from existing measures. Aim: To validate the Personalized Psychological Flexibi...
Festivals in Age of AI: smarter crowds, happier fans
Lopes, João M.; Massano-Cardoso, Ilda; Granadeiro, CamilaArtificial intelligence (AI) stands out as a transformative force in various sectors, offering both new opportunities and challenges. In tourism and music events, AI has proven to be a powerful tool for improving the attendee experience, personalizing artist recommendations, optimizing event logistics in real time, and enhancing audience interaction through virtual assistants and immersive visual effects, thus ...
Pró-sociabilidade e saúde mental: Validação da versão portuguesa da Prosocialne...
Tomás, Ana; Cunha, Marina; Massano-Cardoso, Ilda; Galhardo, AnaManuscrito aceite para publicação
Running Towards a Better Brand Attitude: How Gamifcation in Nike Run Club Can H...
Lopes, João M.; Silva, Luis Filipe; Massano-Cardoso, Ilda; Galhardo, AnaThe dynamics of the knowledge-based economy are intrinsically linked to the con cept of gamifcation, which has been increasingly discussed in the context of companies’ marketing strategies. It is therefore necessary to understand how gamifcation can be strategically applied in diferent contexts to increase the performance and competitiveness of companies. This paper aimed to analyze how gamifcation impacts cust...
Exploring the Need for Fertility Education: a cross-sectional study of healthca...
Galhardo, Ana; Salvado, Catarina; Moniz, Soraia; Cunha, Marina; Massano-Cardoso, IldaIntroduction: Increasing attention has been directed toward fertility and fertility preservation (both for medical and non-medical reasons) worldwide. Nevertheless, previous studies have reported a lack of fertility awareness in the general population, healthcare providers, and medical students. This study aimed to explore health professionals’ and students’ fertility knowledge, fertility preservation knowledge...
“Não Existe Planeta B”: política pública sobre descarte de e-lixo no Brasil
Matos, Fátima Regina Ney; Massano-Cardoso, IldaO crescimento sustentado da produtividade do trabalho e da renda per capita é um fenômeno relativamente recente na história da humanidade. Sucessivas revoluções tecnológicas e inovações radicais, desde a Revolução Industrial, vêm alterando o paradigma econômico. O desenvolvimento acentuado da indústria eletrônica está modificando o consumo ao diminuir a vida útil dos produtos, gerando quantidade significativa d...
AI Meets the Shopper: psychosocial factors in ease of use and their effect on e...
Lopes, João M.; Silva, Luis Filipe; Massano-Cardoso, IldaThe evolution of e-retail and the contribution of artificial intelligence in improving algorithms for greater customer engagement highlight the potential of these technologies to develop e-commerce further, making it more accessible and personalized to meet individual needs. This study aims to explore the psychosocial factors (subjective norms; faith; consciousness; perceived control) that affect AI-enabled eas...
Green Purchase Determinants in a Peripheral Region of Europe: how can green mar...
Lopes, João M.; Silva, Luis Filipe; Massano-Cardoso, Ilda; Galhardo, AnaAs environmental concerns continue to arise, companies are increasingly turning to green marketing strategies and promoting green purchasing decisions to meet consumer demand for sustainable products and services. Peripheral regions, often overlooked in discussions about sustainability, have a unique opportunity to position themselves as leaders in environmentally responsible practices through green marketing s...
Ansiedade, Depressão e Stress em Estudantes Universitários Deslocados da sua Re...
Massano-Cardoso, Ilda; Figueiredo, Sofia; Galhardo, AnaContexto: Os estudantes universitários enfrentam processos de adaptação, sobretudo quando deslocados, o que pode resultar em dificuldades emocionais. Objetivos: O estudo visou descrever as condições de alojamento destes estudantes; comparar os níveis de ansiedade, depressão e stress em função de variáveis sociodemográficas e em relação à população geral; examinar associações entre variáveis sociodemográficas e ...
Management of Consumers Embraces Drone Delivery
Lopes, João M.; Silva, Luis Filipe; Massano-Cardoso, IldaOver the past few years, significant progress has been made in the field of drone technology, leading to its implementation and transformation in various industries. As technology has improved, drones have become increasingly adaptable to numerous tasks, such as delivering packages right to customers’ front doors. As the need for swift and reliable delivery options increases, drone delivery is an option that bu...