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Consumer attitudes and perceptions towards chilled ready-to-eat foods: a multi-...

Smigic, Nada; Ozilgen, Sibel; Gómez-López, Vicente M.; Osés, Sandra María; Miloradovic, Zorana; Aleksic, Biljana; Miocinovic, Jelena

Understanding consumers’ behavior and their handling of high-risk foods at home is essential for reducing the number of foodborne illnesses. This study shows the results of a cross-national analysis of consumers’ perception from nine countries, and the identification of customers’ clusters and its characteristics in order to understand customers’ behavior, and to build safe chilled ready-to-eat (RTE) foods prev...


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