While there is not much research on membership management – how associations recruit, engage and maintain members – the subject is very relevant to association managers. The goal of this research is to understand how Brazilian associations carry out membership management and how these management practices can vary depending on membership type, i.e., individual (APJ) or organizational (APJ). We developed a surve...
Through agent-based simulation was modeled a market where alliances between companies to complement the competences and abilities are fundamental to exploiting new opportunities. The strategic enterprise behavior based on management, in order to attend the goals of stakeholders or shareholders must affect the alliances and their levels. Enterprises facing market opportunities which request strategic alliances c...