fNIRS (Functional near-infrared spectroscopy) and EEG (Electroencephalogram) are two technologies that measure brain activity. Recently expanded to new fields, such as Design. These technologies are beginning to be applied simultaneously in the laboratory or in real life, as they allow researchers to collect distinct data - electrical activity in the form of brain waves and the concentration of oxygenated and d...
The year 2020 was marked by the Covid-19 pandemic, where in addition to the whole situation of the danger of the virus, it had several emotional and social impacts. As a result of this scenario, in some places – such as Brazil – higher education classes have migrated to remote spaces. It is worth to notice that the educational sector is an important sector for the market and for society, and one of its metrics ...
Brazilian Higher Education has been increasing mainly with the participation of Private Institutions. Recent data show the high degree of dropout and abandonment by the student, which interferes affects both the personal, professional and emotional bias of the student, as well as the organizational and financial issues of the institution. Knowing what interferes with student satisfaction is one of the ways to r...
Muito tem-se falado sobre como atender necessidades de usuários e satisfazê-los (em um espectro mais amplo), ante a tamanha distribuição tecnológica, em um mundo altamente conectado e competitivo. De forma não equânime a tal fato, os estudos ainda não apontam a uma direção segura e eficiente de qual o melhor caminho a seguir. Em design, a hedonomia vem tomando forma como um tema emergente que busca o prazer do ...
The comprehension of the human being in its extent, including the emotions, moods, the promotion of pleasure and the efficiency of the objective proposed by a product or service, are points of analysis of design, mainly of emotional design and positive design. In the academic universe, emotions interfere with learning. The BRUMS self-report tool uses a unipolar scale to assess six subscales of mood swings (vigo...
Understanding the student’s perception in higher education goes far beyond student retention. Factors such as satisfaction, motivation and irritability points help not only in a more convergent service planning between the institution’s efforts in the face of student expectation, but also in better learning. The perceived quality is difficult to measure and subjective. This work aims to understand the perceived...
O presente artigo tem como objetivo analisar o uso de duas ferramentas metodológicas de autorrelato, buscando compreender a diferença da experiência emocional de espectadores de Live Streaming Concert e se há uma contribuição para o bem-estar das pessoas num contexto de forma remota. A pesquisa foi realizada por meio de formulário on-line, utilizando as técnicas de medição de autorrelato PANAS e PrEmo, verbal e...
The perceived quality is subjective and based on a number of factors, including the user’s own experience. In turn, higher education has become a service industry with divergences in short-term (commercial) or medium/ long-term (pedagogical) actions. Thus, an analysis of perceived quality was made using the Attrakdiff method with 282 students from the humanities, exact and health areas (97 of them in production...
A Engenharia Kansei surgiu na década de 1950 como tecnologia de desenvolvimento de produto através das percepções intangíveis, como os sentimentos do usuário diante de um bem ou um serviço. É uma metodologia que busca tangibilizar o sentimento em um design físico, ou até melhorias de serviço, por meio de variadas e distintas abordagens práticas. No material publicado é possível perceber uma evolução e um cresci...
The higher education market is experiencing a duality between meeting financial and academic goals. In both perspectives, the search for student/consumer satisfaction is a reality. The methods for measuring student satisfaction, in the Brazilian scenario, are mostly based on marketing metrics, without a real understanding of the students' feelings and perceptions. Given this scenario, the question is whether th...