48 documents found, page 1 of 5

The role of human resources management in the performance of social organizatio...

Social entrepreneurship is seen as a practice that applies an entrepreneurial behavior to the exercise of activities aimed at creating social value. In Portugal, following the European tradition, social and solidarity economy has been identified as the institutional framework that typically supports social entrepreneurship. Given the huge economic and social relevance of this field, it is important to understan...

Uso do UGC na reserva de hotéis em Portugal: uma aplicação ao Booking.com basea...

Objetivo: Testar o uso efetivo dos conteúdos gerados pelo utilizador na plataforma de reserva de hotéis online Booking.Metodologia: O estudo adota uma abordagem quantitativa, sendo usado o modelo Technology Acceptance Model (TAM) e os respetivos construtos para o desenho de um questionário que foi disponibilizado online aos utilizadores do site de reservas de hotéis booking.com.Resultados: O modelo de equações ...

O papel das redes na captação de investimento directo esterno para as regiões

Uma abordagem qualitativa ao papel do capital social no desenvolvimento de inic...

O objetivo da investigação é o de tentar compreender o papel do capital social no processo de desenvolvimento de iniciativas sociais em Portugal. Para alcançar aquele desiderato procede-se a uma revisão da literatura relevante sobre empreendedorismo social, avançando-se, depois, para uma análise qualitativa através de entrevistas semiestruturadas aos responsáveis dos projetos sociais Cais Recicla, Oficina Agríc...

Financing social ventures by crowdfunding: the influence of entrepreneurs’ pers...

Purpose – This research aims to understand the role played by social entrepreneurs’ personality traits on the choice between the traditional donation model and social crowdfunding (CF) to finance social projects. Design/methodology/approach – Social CF is examined as an instrument to capture funds for social projects, and the particular case of the Portuguese Social Stock Exchange (PSSE) is presented. The appro...

Social entrepreneurship: does institutional environment make a difference?

The purpose of this paper is to contribute to a better understanding of the link between social entrepreneurs and institutional environment in Portugal. A quantitative approach is used in the study, and primary data were collected through an online survey. A questionnaire was emailed to, both, Portuguese Non-Governmental organizations and projects available on the Portuguese social stock exchange. In the analys...

Does gender affect visiting a world heritage site?

The city of Guimarães in Portugal is a place of strong symbolic and cultural significance, and the nomination of its historical center as a World Heritage Site in 2001 enhanced its tourism potential. This study presents the results of a survey conducted in 2010 and 2011 to capture the profile and motivations of tourists visiting Guimar˜aes as a cultural tourism destination. The study addressed two main issues: ...

Implicações do contexto político-legal para o lançamento de novas iniciativas s...

O propósito deste artigo é compreender se a existência de um ambiente político-legal favorável pode influenciar o lançamento de novas iniciativas de empreendedorismo social em Portugal. A investigação adota uma metodologia quantitativa. Os dados primários foram recolhidos através de um inquérito por questionário, on-line, enviado aos responsáveis que estiveram na base da constituição das Organizações Não-Govern...

Tourists’ perceptions of world heritage destinations: the case of Guimarães (Po...

Guimarães is a UNESCO world heritage site, deemed as such in 2001 and hosted the 2012 European Capital of Culture. This paper examines the profile, destination image, and motivations of tourists’ visiting behaviors in Guimarães before the cultural event. Based on survey responses from 276 tourists, we found that tourists arriving in Guimarães had previously visited the two most important cities in the northern ...

The role of cultural mega events in the enhancement of city’s image attributes:...

In a time of fierce competition between regions, an image serve as a basis to develop a strong sense of community, which fosters trust and cooperation that can be mobilized for regional growth. A positive image and reputation could be used in the promotional activities of the region benefiting all the stakeholders as a whole. Mega cultural events are frequently used to attract tourists and investments to a regi...