21 documents found, page 1 of 3
Brand marks examination. Empirical study of graphic parts in their relation to ...
Raposo, Daniel; Moreira Da Silva, Fernando; Correia, Ricardo; Ribeiro, Rogério; Neves, João; Silva, JoseBrand Visual Identity is an identification system that, with flexibility, ensures the unity and coherence of visual communication (in multiple media: physical as products, objects, or graphics; architectural and ambiance; audio-visual; digital and virtual).Brand Marks occupy a top place in the good performance of most Brand Visual Identity systems, even when these rely more on imagery and use Brand Marks with l...
Gamification in Communicating the Concept of Circular Economy - A Design Approach
Silva, Jose; Raposo, Daniel; Neves, João; Silva, Fernando; Ribeiro, Rogério; Fernandes, Maria EduardaThis paper aims to present a paradigm regarding the circular economy (CE) concept's communication, referring to the difficulty presented by the type of reflexivity involved in the circular economy process. We conduct an exploratory study methodology intended “to develop pertinent hypotheses and propositions for further inquiry, a study developed in the context of the project, Program INTERREG V-A Spain-Portugal...
Narrative Benchmarking in Scenario Assessments for Digital Design
Silva, Jose; Raposo, Daniel; Neves, João; Almendra, Rita; Brandão, Daniel; Martins, NunoThis article aims to propose a strategy for narrative development, for photo/ image sharing social tools. By generating scenarios for product assessment through comparing consumption narratives as a contribution to the creation of new communication strategies. Developing as hypothesis that the development of narratives from a brand and its consequent comparison with consumers feedback, allows a more reliable wa...
Visual Identity Design as a Cultural Interface of a Territory
Raposo, Daniel; Neves, João; Fátima Peres, Maria; Paiva, Teresa; Amaral, Mariana; Silva, Jose; Silva, FernandoThe purpose of the article is to study how the brand’s visual identity contributes to the understanding, accessibility and enjoyment of information, adapting the message to different cultures and profiles of people, users or target audiences. Identity promotes sustainability and respect for people’s quality of life. The methodology used is mixed, including a non-interventionist phase consisting in the study of ...
Ensemble learning for electricity consumption forecasting in office buildings
Pinto, Tiago; Praça, Isabel; Vale, Zita; Silva, JoseThis paper presents three ensemble learning models for short term load forecasting. Machine learning has evolved quickly in recent years, leading to novel and advanced models that are improving the forecasting results in multiple fields. However, in highly dynamic fields such as power and energy systems, dealing with the fast acquisition of large amounts of data from multiple data sources and taking advantage f...
Measurement of the cross section for the production of a $W$ boson in associati...
ATLAS collaboration (3024 authors); Aguilar-Saavedra, Juan Antonio; Amaral, Pedro; Anjos, Nuno; Carvalho, Joao; Castro, Nuno FilipeA measurement is presented of the cross section for the production of a W boson with one or two jets, of which at least one must be a b-jet, in pp collisions at sqrt(s)=7 TeV. Production via top decay is not included in the signal definition. The measurement is based on 35 pb^-1 of data collected with the ATLAS detector at the LHC. The W+b-jet cross section is defined for jets reconstructed with the anti-kt clu...
Search for squarks and gluinos using final states with jets and missing transve...
ATLAS collaboration (3024 authors); Aguilar-Saavedra, Juan Antonio; Amaral, Pedro; Anjos, Nuno; Carvalho, Joao; Castro, Nuno FilipeA search for squarks and gluinos in events containing jets, missing transverse momentum and no electrons or muons is presented. The data were recorded in 2011 by the ATLAS experiment in sqrt(s) = 7 TeV proton-proton collisions at the Large Hadron Collider. No excess above the Standard Model background expectation is observed in 1.04 fb^-1 of data. Gluino and squark masses below 700 GeV and 875 GeV respectively ...
Measurements of the electron and muon inclusive cross-sections in proton-proton...
ATLAS collaboration (3020 authors); Aguilar-Saavedra, Juan Antonio; Amaral, Pedro; Anjos, Nuno; Carvalho, Joao; Castro, Nuno FilipeThis letter presents measurements of the differential cross-sections for inclusive electron and muon production in proton-proton collisions at a centre-of-mass energy of sqrt(s) = 7 TeV, using data collected by the ATLAS detector at the LHC. The muon cross-section is measured as a function of pT in the range 4 < pT < 100 GeV and within pseudorapidity |eta| < 2.5. In addition the electron and muon cross-sections...
Search for a heavy Standard Model Higgs boson in the channel $H \to ZZ \to \ell...
ATLAS collaboration (3025 authors); Aguilar-Saavedra, Juan Antonio; Amaral, Pedro; Anjos, Nuno; Carvalho, Joao; Castro, Nuno FilipeA search for a heavy Standard Model Higgs boson decaying via H->ZZ->llqq, where l=e,mu, is presented. The search is performed using a data set of pp collisions at sqrt(s)=7 TeV, corresponding to an integrated luminosity of 1.04 fb^-1 collected in 2011 by the ATLAS detector at the CERN LHC collider. No significant excess of events above the estimated background is found. Upper limits at 95% confidence level on t...
Search for New Physics in the Dijet Mass Distribution using 1 fb$^{-1}$ of $pp$...
ATLAS collaboration (3024 authors); Aguilar-Saavedra, Juan Antonio; Amaral, Pedro; Anjos, Nuno; Carvalho, Joao; Castro, Nuno FilipeInvariant mass distributions of jet pairs (dijets) produced in LHC proton-proton collisions at a centre-of-mass energy sqrt(s)=7 TeV have been studied using a data set corresponding to an integrated luminosity of 1.0 fb^-1 recorded in 2011 by ATLAS. Dijet masses up to ~4 TeV are observed in the data, and no evidence of resonance production over background is found. Limits are set at 95% CL for several new physi...