Author(s): Peixoto, Joel Eduardo Baptista
Date: 2020
Persistent ID: http://hdl.handle.net/10362/104632
Origin: Repositório Institucional da UNL
Project/scholarship: info:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UID/ECO/00124/2013/PT;
Subject(s): Health; Assistance; Telemedicine; Recommendations
Europ Assistance is currently facing a decisive moment to diversify its business modelwhich is very reliant on the auto business line. The purpose of this part of thepaper is toanalyse the proposed solutions and KPI’s of the firm. Anextensive literature review, a broad range of interviews with all relevant external and internal stakeholders as well as a global industry benchmarking had been conducted to identify the market needs and potential solutions.
