The organizations are in search of new architectures and configurations that are more adaptable and flexible, in order that they may attend the demands of globalization. The mechanized Bureaucracies of the great corporations - the dominating organizational design in the specialized societies - are in the middle of a crisis because of the changes brought by globalization. The Presbyterian Church in Brazil is an ...
The aim of this research was to understand the process of forming strategies at Embrapa Algodão from 1980 to 2010. Seeking to meet the general purpose from this work, it was tried to describe the main strategies actions adopted in the considered period, examine how these strategies have been shaped, the influence of the (internal and external) context changes in strategies over time and finally show the leaders...
This paper aims to analyze the marketing strategies formation process in hotels, located in the city of João Pessoa. The strategy making process seeks to understand how they are formulated within the organizations, as well as changes occur throughout this process. To understand the strategies formation process, was used as a methodological procedure qualitative research approach, using a multiple case study wit...
The present work has as objective to analize the main changes that occur in the organizational culture of a State Bank that passed for a privatization process, and today are part of a private banking group, with the perspective of the organizational culture based on the Model of Architecture of the Organizational Culture - LANDMARK. The model Landmark brings the culture as a social construction of the collectiv...
The main objective that motivated this research was to analyze the formation process of marketing strategies in the newspaper Correio da Paraiba in the period from 1991 to 2010. The research sets a qualitative kind, descriptive and is a single case study. The research scenario was the newspaper Correio da Paraiba, which covered six interviewed, three from top management (CEO, superintendent and executive direct...
This study aimed to investigate whether the largest youth employed under the special condition of apprentice workers have their rights guaranteed by the companies with the ability to reconcile work and school activities. To construct the theoretical framework on the subject was used as the foundation of the research theories of commodification of labor, focusing on Marxist ideas, continuing arguments about the ...
The main objective of this thesis is to evaluate the strategic planning process carried out in municipal solid waste collection agency (EMLUR) of the city of João Pessoa, Paraíba, Brazil. The research adopted a quantitative-qualitative methodological approach to this case study. The factors that determine organizational performance were examined through a review of the origin and evolution of strategic planning...
This research aims to analyze the role of elements of the leadership process as enablers of organizational learning in SEBRAE/PB. For elements of the leadership process means the leaders, the employee-led and the organizational context. In order to understand the thematic research, a survey was performed in baseline studies about central themes this research: leadership and organizational learning. Therefore, t...
The intent of this research was to study how the learning process is for managers who participated in programs trainees SEBRAE / PB from the stories of their context of action professional. O methodological approach of the study complied with the following steps: a) conducting 10 semi-structured interviews with managers who participated in the trainee program in 2002 and 2008, recorded electronically on the des...
This work shows, according to information of the curriculum Lattes, the profile of the professsors permanent of the Programs of after-graduation in Administration, recognized for the CAPES, located in the Northeast region of the Brazil, wich relation to the characteristics of the academic formation and the areas professional performance. In order to reach that goal a documental research was accomplished with ex...