Document details

Multicriteria decision for selecting tourist destinations and increase its competitiveness

Author(s): Vanti, Adolfo ; Solana-González, Pedro ; Ramos, Celia

Date: 2024

Persistent ID: http://hdl.handle.net/10400.1/26649

Origin: Sapientia - Universidade do Algarve

Subject(s): Tourism destination; Decision support system; Multiple criteria decision-making; Analytic hierarchy process (AHP); Tourism competitiveness


Description

The competitiveness of a tourist destination is related to its capacity to present products and services better than others, providing tourist experiences that meet the preferences of those who demand them. However, how tourists decide which destination to visit is a question that needs to be answered to support all destination stakeholders, and this is the aim of this research. This paper uses the Multi-Criteria Decision-Making approach to prioritise the types of tourism. The method applied is the Analytic Hierarchy Process, and the results showed the greater importance of the criteria of rest/simplicity and cultural difference. As for the tourist destinations, the most relevant in order of priority were Cruise tourism followed by Art/culture tourism, showing that these two types of tourism must be combined in a co-competition

Document Type Journal article
Language English
Contributor(s) Sapientia
CC Licence
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