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Artificial intelligence and the tourism film: Challenges and possibilities

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Resumo:Today, the importance of audiovisual production in the tourism industry is undeniable. Whether it’s through products designed specifically to promote a particular territory, such as tourism films, or the recent phenomenon known as “film tourism,” in which tourists travel to places they know from the movies, this reality ends up being valued and celebrated at festivals dedicated specifically to this area, such as the Portuguese festival “Art&Tur - International Tourism Film Festival,” the German festival “The Golden City Gate,” part of “ITB Berlin,” or the “World Tourism Film Awards,” organized by the CIFFT - International Committee of Tourism Film Festivals. With the recent massification of artificial intelligence, which even though it’s not a recent technology has become the order of the day due to the recent events involving the company Open AI and, more specifically, its online chatbot Chat GPT, the population in general and the scientific community in particular have begun to take a closer look at AI. In the specific case of audiovisual production, while there were a number of tools that already made use of technology in the past and were mainly used in the post-production process (special effects, sound manipulation, etc.), the truth is that AI currently presents some challenges and, on the other hand, some potential, precisely in the first phase of designing an audiovisual work, more specifically, in pre-production. The aim of this chapter is to focus an analysis on the specific case of audiovisual productions conceived in the context of the tourism industry and, from there, try to understand how AI can be an important tool in the creative phase of script design for these works. In the absence of a specific bibliography on the case under analysis, some possibilities for using artificial intelligence to enhance the reach and effectiveness of an audiovisual product designed, above all, to highlight a particular territory or tourist experience will be raised.
Autores principais:Fernandes, Tiago
Outros Autores:Tavares, Rogério; Sousa, João Paulo; Correia, Ricardo
Assunto:Film Tourism Artificial Intelligence (AI)
Ano:2024
País:Portugal
Tipo de documento:capítulo de livro
Tipo de acesso:acesso restrito
Instituição associada:Instituto Politécnico de Bragança
Idioma:inglês
Origem:Biblioteca Digital do IPB
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author Fernandes, Tiago
author2 Tavares, Rogério
Sousa, João Paulo
Correia, Ricardo
author2_role author
author
author
author_facet Fernandes, Tiago
Tavares, Rogério
Sousa, João Paulo
Correia, Ricardo
author_role author
contributor_name_str_mv Biblioteca Digital do IPB
country_str PT
creators_json_str [{\"Person.name\":\"Fernandes, Tiago\",\"Person.identifier.orcid\":\"0000-0002-1412-291X\"},{\"Person.name\":\"Tavares, Rogério\",\"Person.identifier.orcid\":\"0000-0001-9366-2617\"},{\"Person.name\":\"Sousa, João Paulo\",\"Person.identifier.orcid\":\"0000-0002-9005-084X\"},{\"Person.name\":\"Correia, Ricardo\",\"Person.identifier.orcid\":\"0000-0002-0132-4002\"}]
datacite.contributors.contributor.contributorName.fl_str_mv Biblioteca Digital do IPB
datacite.creators.creator.creatorName.fl_str_mv Fernandes, Tiago
Tavares, Rogério
Sousa, João Paulo
Correia, Ricardo
datacite.date.Accepted.fl_str_mv 2024-01-01T00:00:00Z
datacite.date.available.fl_str_mv 2024-08-26T11:20:42Z
datacite.date.embargoed.fl_str_mv 2024-08-26T11:20:42Z
datacite.rights.fl_str_mv http://purl.org/coar/access_right/c_16ec
datacite.subjects.subject.fl_str_mv Film Tourism
Artificial Intelligence (AI)
datacite.titles.title.fl_str_mv Artificial intelligence and the tourism film: Challenges and possibilities
dc.contributor.none.fl_str_mv Biblioteca Digital do IPB
dc.creator.none.fl_str_mv Fernandes, Tiago
Tavares, Rogério
Sousa, João Paulo
Correia, Ricardo
dc.date.Accepted.fl_str_mv 2024-01-01T00:00:00Z
dc.date.available.fl_str_mv 2024-08-26T11:20:42Z
dc.date.embargoed.fl_str_mv 2024-08-26T11:20:42Z
dc.format.none.fl_str_mv application/pdf
dc.identifier.none.fl_str_mv http://hdl.handle.net/10198/30195
dc.language.none.fl_str_mv eng
dc.publisher.none.fl_str_mv IGI Global
dc.rights.cclincense.fl_str_mv http://creativecommons.org/licenses/by-sa/4.0/
dc.rights.none.fl_str_mv http://purl.org/coar/access_right/c_16ec
dc.subject.none.fl_str_mv Film Tourism
Artificial Intelligence (AI)
dc.title.fl_str_mv Artificial intelligence and the tourism film: Challenges and possibilities
dc.type.none.fl_str_mv http://purl.org/coar/resource_type/c_3248
description Today, the importance of audiovisual production in the tourism industry is undeniable. Whether it’s through products designed specifically to promote a particular territory, such as tourism films, or the recent phenomenon known as “film tourism,” in which tourists travel to places they know from the movies, this reality ends up being valued and celebrated at festivals dedicated specifically to this area, such as the Portuguese festival “Art&Tur - International Tourism Film Festival,” the German festival “The Golden City Gate,” part of “ITB Berlin,” or the “World Tourism Film Awards,” organized by the CIFFT - International Committee of Tourism Film Festivals. With the recent massification of artificial intelligence, which even though it’s not a recent technology has become the order of the day due to the recent events involving the company Open AI and, more specifically, its online chatbot Chat GPT, the population in general and the scientific community in particular have begun to take a closer look at AI. In the specific case of audiovisual production, while there were a number of tools that already made use of technology in the past and were mainly used in the post-production process (special effects, sound manipulation, etc.), the truth is that AI currently presents some challenges and, on the other hand, some potential, precisely in the first phase of designing an audiovisual work, more specifically, in pre-production. The aim of this chapter is to focus an analysis on the specific case of audiovisual productions conceived in the context of the tourism industry and, from there, try to understand how AI can be an important tool in the creative phase of script design for these works. In the absence of a specific bibliography on the case under analysis, some possibilities for using artificial intelligence to enhance the reach and effectiveness of an audiovisual product designed, above all, to highlight a particular territory or tourist experience will be raised.
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person_str_mv Fernandes, Tiago
Fernandes, Tiago
https://www.ciencia-id.pt/3E1E-8988-75D1
3E1E-8988-75D1
http://orcid.org/0000-0002-1412-291X
0000-0002-1412-291X
Tavares, Rogério
Tavares, Rogério
https://www.ciencia-id.pt/D313-03F2-8462
D313-03F2-8462
http://orcid.org/0000-0001-9366-2617
0000-0001-9366-2617
Sousa, João Paulo
Sousa, João Paulo
https://www.ciencia-id.pt/6A16-061F-809B
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http://orcid.org/0000-0002-9005-084X
0000-0002-9005-084X
Correia, Ricardo
Correia, Ricardo
https://www.ciencia-id.pt/8C10-37EE-796D
8C10-37EE-796D
http://orcid.org/0000-0002-0132-4002
0000-0002-0132-4002
publishDate 2024
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spelling engIGI Globalpt_PTToday, the importance of audiovisual production in the tourism industry is undeniable. Whether it’s through products designed specifically to promote a particular territory, such as tourism films, or the recent phenomenon known as “film tourism,” in which tourists travel to places they know from the movies, this reality ends up being valued and celebrated at festivals dedicated specifically to this area, such as the Portuguese festival “Art&Tur - International Tourism Film Festival,” the German festival “The Golden City Gate,” part of “ITB Berlin,” or the “World Tourism Film Awards,” organized by the CIFFT - International Committee of Tourism Film Festivals. With the recent massification of artificial intelligence, which even though it’s not a recent technology has become the order of the day due to the recent events involving the company Open AI and, more specifically, its online chatbot Chat GPT, the population in general and the scientific community in particular have begun to take a closer look at AI. In the specific case of audiovisual production, while there were a number of tools that already made use of technology in the past and were mainly used in the post-production process (special effects, sound manipulation, etc.), the truth is that AI currently presents some challenges and, on the other hand, some potential, precisely in the first phase of designing an audiovisual work, more specifically, in pre-production. The aim of this chapter is to focus an analysis on the specific case of audiovisual productions conceived in the context of the tourism industry and, from there, try to understand how AI can be an important tool in the creative phase of script design for these works. In the absence of a specific bibliography on the case under analysis, some possibilities for using artificial intelligence to enhance the reach and effectiveness of an audiovisual product designed, above all, to highlight a particular territory or tourist experience will be raised.application/pdfpt_PTArtificial intelligence and the tourism film: Challenges and possibilitiesPersonalFernandes, TiagoDSpacehttp://dspace.org/items/4e6f59a4-314b-43b2-a659-23c47e7fc0dbDSpacehttp://dspace.org/items/4e6f59a4-314b-43b2-a659-23c47e7fc0dbFernandesTiagoCiência IDhttps://www.ciencia-id.pt3E1E-8988-75D1ORCIDhttp://orcid.org0000-0002-1412-291XScopus Author IDhttps://www.scopus.com58694538900PersonalTavares, RogérioDSpacehttp://dspace.org/items/c288ab74-85db-4ace-a5d5-212306c02b08DSpacehttp://dspace.org/items/c288ab74-85db-4ace-a5d5-212306c02b08TavaresRogério Júnior CorreiaCiência IDhttps://www.ciencia-id.ptD313-03F2-8462ORCIDhttp://orcid.org0000-0001-9366-2617Researcher IDhttps://www.researcherid.comH-2007-2012Scopus Author IDhttps://www.scopus.com55549871100PersonalSousa, João PauloDSpacehttp://dspace.org/items/421103bc-0ac1-495a-aaaf-faf08ecaafe5DSpacehttp://dspace.org/items/421103bc-0ac1-495a-aaaf-faf08ecaafe5SousaJoão PauloCiência IDhttps://www.ciencia-id.pt6A16-061F-809BORCIDhttp://orcid.org0000-0002-9005-084XPersonalCorreia, RicardoDSpacehttp://dspace.org/items/99a2c38b-f63f-444f-809e-e3a9f73e732fDSpacehttp://dspace.org/items/99a2c38b-f63f-444f-809e-e3a9f73e732fCorreiaRicardoCiência IDhttps://www.ciencia-id.pt8C10-37EE-796DORCIDhttp://orcid.org0000-0002-0132-4002Scopus Author IDhttps://www.scopus.com37085131800HostingInstitutionOrganizationalBiblioteca Digital do IPBe-mailmailto:dspace@ipb.ptdspace@ipb.ptISBNIsPartOf979-8-3693-2137-9DOIIsPartOf10.4018/979-8-3693-2137-9.ch0032024-08-26T11:20:42Z20242024-01-01T00:00:00ZHandlehttp://hdl.handle.net/10198/30195http://purl.org/coar/access_right/c_16ecrestricted accessFilm TourismArtificial Intelligence (AI)460857 bytesliteraturehttp://purl.org/coar/resource_type/c_3248book part2024http://creativecommons.org/licenses/by-sa/4.0/http://purl.org/coar/access_right/c_16ecapplication/pdffulltexthttps://bibliotecadigital.ipb.pt/bitstreams/08c30998-51ec-40b4-9f17-615f15686cf3/downloadAI Innovations for Travel and Tourism4057Hershey (USA)
spellingShingle Artificial intelligence and the tourism film: Challenges and possibilities
Fernandes, Tiago
Film Tourism
Artificial Intelligence (AI)
subject.fl_str_mv Film Tourism
Artificial Intelligence (AI)
title Artificial intelligence and the tourism film: Challenges and possibilities
title_full Artificial intelligence and the tourism film: Challenges and possibilities
title_fullStr Artificial intelligence and the tourism film: Challenges and possibilities
title_full_unstemmed Artificial intelligence and the tourism film: Challenges and possibilities
title_short Artificial intelligence and the tourism film: Challenges and possibilities
title_sort Artificial intelligence and the tourism film: Challenges and possibilities
topic Film Tourism
Artificial Intelligence (AI)
topic_facet Film Tourism
Artificial Intelligence (AI)
url http://hdl.handle.net/10198/30195
visible 1