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The influence of online shopping determinants on customer satisfaction in the portuguese market

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Summary:To analyze the factors that influence customer’s online shopping satisfaction, quantitative research is used through a survey. Six factors are used as independent variables in this study, namely: security, information availability, shipping, quality, pricing and time. The study, conducted in Portugal, uses primary data in the form of a survey with a questionnaire as a research instrument, using a five-point Likert scale. The sampling technique in this study uses convenience sampling. The data (n=193) were analyzed using Confirmatory Factor Analysis and Multiple Regression. The analysis carried out reveals the main factors that influence specific online shopping satisfaction, in the Portuguese market. The obtained result analysis confirmed that quality, information availability, pricing, and shipping have a significant effect on online shopping customer satisfaction, while security have no significant effect on online shopping customer’s satisfaction and time presented an unacceptable internal consistency, and so it was not possible to conclude about this factor.
Main Authors:Esteves, Salete
Other Authors:Fernandes, Joana; Lopes, Luisa
Subject:Online shopping E-commerce Customer satisfaction
Year:2023
Country:Portugal
Document type:conference paper
Access type:open access
Associated institution:Instituto Politécnico de Bragança
Language:English
Origin:Biblioteca Digital do IPB
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author Esteves, Salete
author2 Fernandes, Joana
Lopes, Luisa
author2_role author
author
author_facet Esteves, Salete
Fernandes, Joana
Lopes, Luisa
author_role author
contributor_name_str_mv Biblioteca Digital do IPB
country_str PT
creators_json_str [{\"Person.name\":\"Esteves, Salete\",\"Person.identifier.orcid\":\"0000-0002-1353-8462\"},{\"Person.name\":\"Fernandes, Joana\",\"Person.identifier.orcid\":\"0000-0001-5962-2945\"},{\"Person.name\":\"Lopes, Luisa\",\"Person.identifier.orcid\":\"0000-0003-2039-0125\"}]
datacite.contributors.contributor.contributorName.fl_str_mv Biblioteca Digital do IPB
datacite.creators.creator.creatorName.fl_str_mv Esteves, Salete
Fernandes, Joana
Lopes, Luisa
datacite.date.Accepted.fl_str_mv 2023-01-01T00:00:00Z
datacite.date.available.fl_str_mv 2023-10-23T13:40:21Z
datacite.date.embargoed.fl_str_mv 2023-10-23T13:40:21Z
datacite.rights.fl_str_mv http://purl.org/coar/access_right/c_abf2
datacite.subjects.subject.fl_str_mv Online shopping
E-commerce
Customer satisfaction
datacite.titles.title.fl_str_mv The influence of online shopping determinants on customer satisfaction in the portuguese market
dc.contributor.none.fl_str_mv Biblioteca Digital do IPB
dc.creator.none.fl_str_mv Esteves, Salete
Fernandes, Joana
Lopes, Luisa
dc.date.Accepted.fl_str_mv 2023-01-01T00:00:00Z
dc.date.available.fl_str_mv 2023-10-23T13:40:21Z
dc.date.embargoed.fl_str_mv 2023-10-23T13:40:21Z
dc.format.none.fl_str_mv application/pdf
dc.identifier.none.fl_str_mv http://hdl.handle.net/10198/28819
dc.language.none.fl_str_mv eng
dc.publisher.none.fl_str_mv IEEE
dc.rights.cclincense.fl_str_mv http://creativecommons.org/licenses/by/4.0/
dc.rights.none.fl_str_mv http://purl.org/coar/access_right/c_abf2
dc.subject.none.fl_str_mv Online shopping
E-commerce
Customer satisfaction
dc.title.fl_str_mv The influence of online shopping determinants on customer satisfaction in the portuguese market
dc.type.none.fl_str_mv http://purl.org/coar/resource_type/c_5794
description To analyze the factors that influence customer’s online shopping satisfaction, quantitative research is used through a survey. Six factors are used as independent variables in this study, namely: security, information availability, shipping, quality, pricing and time. The study, conducted in Portugal, uses primary data in the form of a survey with a questionnaire as a research instrument, using a five-point Likert scale. The sampling technique in this study uses convenience sampling. The data (n=193) were analyzed using Confirmatory Factor Analysis and Multiple Regression. The analysis carried out reveals the main factors that influence specific online shopping satisfaction, in the Portuguese market. The obtained result analysis confirmed that quality, information availability, pricing, and shipping have a significant effect on online shopping customer satisfaction, while security have no significant effect on online shopping customer’s satisfaction and time presented an unacceptable internal consistency, and so it was not possible to conclude about this factor.
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identifier.url.fl_str_mv http://hdl.handle.net/10198/28819
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person_str_mv Esteves, Salete
Esteves, Salete
https://www.ciencia-id.pt/411F-4C00-6212
411F-4C00-6212
http://orcid.org/0000-0002-1353-8462
0000-0002-1353-8462
Fernandes, Joana
Fernandes, Joana
https://www.ciencia-id.pt/A41D-FF9D-929E
A41D-FF9D-929E
http://orcid.org/0000-0001-5962-2945
0000-0001-5962-2945
Lopes, Luisa
Lopes, Luisa
https://www.ciencia-id.pt/E41C-366E-BE9E
E41C-366E-BE9E
http://orcid.org/0000-0003-2039-0125
0000-0003-2039-0125
publishDate 2023
publisher.none.fl_str_mv IEEE
reponame_str Biblioteca Digital do IPB
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spelling engIEEEpt_PTTo analyze the factors that influence customer’s online shopping satisfaction, quantitative research is used through a survey. Six factors are used as independent variables in this study, namely: security, information availability, shipping, quality, pricing and time. The study, conducted in Portugal, uses primary data in the form of a survey with a questionnaire as a research instrument, using a five-point Likert scale. The sampling technique in this study uses convenience sampling. The data (n=193) were analyzed using Confirmatory Factor Analysis and Multiple Regression. The analysis carried out reveals the main factors that influence specific online shopping satisfaction, in the Portuguese market. The obtained result analysis confirmed that quality, information availability, pricing, and shipping have a significant effect on online shopping customer satisfaction, while security have no significant effect on online shopping customer’s satisfaction and time presented an unacceptable internal consistency, and so it was not possible to conclude about this factor.application/pdfpt_PTThe influence of online shopping determinants on customer satisfaction in the portuguese marketPersonalEsteves, SaleteDSpacehttp://dspace.org/items/fda6f257-f565-4810-b563-6d5a6d0b7021DSpacehttp://dspace.org/items/fda6f257-f565-4810-b563-6d5a6d0b7021EstevesSaleteCiência IDhttps://www.ciencia-id.pt411F-4C00-6212ORCIDhttp://orcid.org0000-0002-1353-8462PersonalFernandes, JoanaDSpacehttp://dspace.org/items/8302713e-f657-401c-b67e-b97e548968a6DSpacehttp://dspace.org/items/8302713e-f657-401c-b67e-b97e548968a6FernandesJoana M.S.R.Ciência IDhttps://www.ciencia-id.ptA41D-FF9D-929EORCIDhttp://orcid.org0000-0001-5962-2945PersonalLopes, LuisaDSpacehttp://dspace.org/items/4410123f-7cc3-4a8d-a596-4a08d1d13b5bDSpacehttp://dspace.org/items/4410123f-7cc3-4a8d-a596-4a08d1d13b5bLopesLuisaCiência IDhttps://www.ciencia-id.ptE41C-366E-BE9EORCIDhttp://orcid.org0000-0003-2039-0125HostingInstitutionOrganizationalBiblioteca Digital do IPBe-mailmailto:dspace@ipb.ptdspace@ipb.ptISBNIsPartOf978-989334792-8ISSNIsPartOf2166-0727DOIIsPartOf10.23919/CISTI58278.2023.102113462023-10-23T13:40:21Z20232023-01-01T00:00:00ZHandlehttp://hdl.handle.net/10198/28819http://purl.org/coar/access_right/c_abf2open accessOnline shoppingE-commerceCustomer satisfaction298994 bytesother research producthttp://purl.org/coar/resource_type/c_5794conference paper2023http://creativecommons.org/licenses/by/4.0/http://purl.org/coar/access_right/c_abf2application/pdffulltexthttps://bibliotecadigital.ipb.pt/bitstreams/2c3e1911-3347-462a-bc0a-be40a55d44e7/download18th Iberian Conference on Information Systems and Technologies (CISTI)16Aveiro
spellingShingle The influence of online shopping determinants on customer satisfaction in the portuguese market
Esteves, Salete
Online shopping
E-commerce
Customer satisfaction
subject.fl_str_mv Online shopping
E-commerce
Customer satisfaction
title The influence of online shopping determinants on customer satisfaction in the portuguese market
title_full The influence of online shopping determinants on customer satisfaction in the portuguese market
title_fullStr The influence of online shopping determinants on customer satisfaction in the portuguese market
title_full_unstemmed The influence of online shopping determinants on customer satisfaction in the portuguese market
title_short The influence of online shopping determinants on customer satisfaction in the portuguese market
title_sort The influence of online shopping determinants on customer satisfaction in the portuguese market
topic Online shopping
E-commerce
Customer satisfaction
topic_facet Online shopping
E-commerce
Customer satisfaction
url http://hdl.handle.net/10198/28819
visible 1