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The competitiveness of the Republic of Moldova and North Region of Portugal rural tourism and its potential to attract tourists

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Resumo:This conceptual research proposes that the popularity of tourism destinations can be enhanced by a combination of the factors of competitiveness and attractiveness. The competitiveness elements are derived from the supply side and the attractiveness from the demand side of tourism. The purpose of combining these perspectives is to come up with a holistic understanding of the destination popularity dynamics. The input of both tourists and tourist facility operators is necessary for any destination to manage and enhance its competitive advantage. Tourism researchers have investigated destination attractiveness and destination competitiveness as separate and unrelated concepts. This research proposes, as main objective, that the evaluation of tourism destinations can be approached by symmetrically conceptualizing destination attractiveness and destination competitiveness as related and complementary dimensions. This approach allows comparisons to be made about the congruency between what the destinations invest in and what visitors are looking for in a tourism destination. It is thus purpose to analysis and evaluate the competitiveness of the Republic of Moldova and the North Region of Portugal rural tourism and its potential to attract tourists. Analysis carried out on the period of 2013 and 2015 on the number of overnight stays of tourist potential of rural tourism, which has grown in small quantities for Moldova, comparing with Portugal, which registered a major increase. Is possible to say that Moldova is declining after data on accommodation and the number of rooms offered. It was concluding there are competitiveness in the tourism rural in centre region of Republic of Moldova and there is competitiveness tourism rural in the northern region of Portugal, answering to the main objective of the study
Autores principais:Scortescu, Igor
Assunto:Tourism destination Rural Tourism Competitiveness Republic of Moldova Portugal
Ano:2017
País:Portugal
Tipo de documento:dissertação de mestrado
Tipo de acesso:acesso aberto
Instituição associada:Instituto Politécnico de Bragança
Idioma:inglês
Origem:Biblioteca Digital do IPB

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