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Olives and touristic experiences: the case of the olive tree and olive oil museum

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Detalhes bibliográficos
Resumo:Gastronomy is one of the main motivations that inspires and triggers the tourist journey. It is frequently interconnected with intangible dimensions attached with a specific place. Olive oil tourism is a specific product inside gastronomic tourism with the potential to generate a diversity of experiences for the tourist. As olive oil tourism depends on a multiplicity of different actors, whose actions need to be inte- grated, its current situation is still far way from its potential in regions that are not able to implement this integration practice. That is exactly the case of Mirandela (a small municipality in the northeast of Portugal) examined in this chapter. Even with an actor (the Olive Tree and Olive Oil Museum) with a strong potential to act as an articulator of the offer, that integration is not even in the beginning yet, losing the destination the opportunity of generating valuable olive oil experiences to the tourists.
Autores principais:Correia, Ricardo
Outros Autores:Felgueiras, Palmira de Jesus Guedes; Carvalho, Aida; Venciute, Dominyka
Ano:2022
País:Portugal
Tipo de documento:capítulo de livro
Tipo de acesso:acesso restrito
Instituição associada:Instituto Politécnico de Bragança
Idioma:inglês
Origem:Biblioteca Digital do IPB
Descrição
Resumo:Gastronomy is one of the main motivations that inspires and triggers the tourist journey. It is frequently interconnected with intangible dimensions attached with a specific place. Olive oil tourism is a specific product inside gastronomic tourism with the potential to generate a diversity of experiences for the tourist. As olive oil tourism depends on a multiplicity of different actors, whose actions need to be inte- grated, its current situation is still far way from its potential in regions that are not able to implement this integration practice. That is exactly the case of Mirandela (a small municipality in the northeast of Portugal) examined in this chapter. Even with an actor (the Olive Tree and Olive Oil Museum) with a strong potential to act as an articulator of the offer, that integration is not even in the beginning yet, losing the destination the opportunity of generating valuable olive oil experiences to the tourists.