Publicação
Millennial generation and sustainable consumption: an application of the Theory Planned Behavior
| Resumo: | The present study aims to understand the importance of corporate social responsibility (CSR) as a factor influencing the purchase intention of Portuguese Millennials in the cosmetics sector, using the Theory of Planned Behavior. The study was developed based on a quantitative methodology, applied using an online questionnaire, answered by 193 Millennials. The results demonstrate that attitude, control, and concern are predictors of the intention to purchase socially responsible cosmetics and that CSR is an influencing factor of the purchase intention of Portuguese Millennials surveyed in the cosmetic industry sector. These results have implications for business performance, in a context where we are witnessing the emergence of a more aware and informed consumer market, in which the Millennial Generation fits, and where the criteria of CSR are considered in consumption. It also has implications for scientific research on the subject in Portugal where studies are still relatively scarce. |
|---|---|
| Autores principais: | Ferreira, Inês |
| Outros Autores: | Perdigão Silva Mendes Andrade, Maria Cláudia; Lobo de Mesquita Simões Pires Fernandes, Joana |
| Assunto: | millennial generation consumption sustainability |
| Ano: | 2024 |
| País: | Portugal |
| Tipo de documento: | artigo |
| Tipo de acesso: | acesso aberto |
| Instituição associada: | Instituto Politécnico de Coimbra |
| Idioma: | inglês |
| Origem: | Instituto Politécnico de Coimbra |
| _version_ | 1868801022537760768 |
|---|---|
| author | Ferreira, Inês |
| author2 | Perdigão Silva Mendes Andrade, Maria Cláudia Lobo de Mesquita Simões Pires Fernandes, Joana |
| author2_role | author author |
| author_facet | Ferreira, Inês Perdigão Silva Mendes Andrade, Maria Cláudia Lobo de Mesquita Simões Pires Fernandes, Joana |
| author_role | author |
| contributor_name_str_mv | Repositório Comum |
| country_str | PT |
| creators_json_txt | [{\"Person.name\":\"Ferreira, Inês\"},{\"Person.name\":\"Perdigão Silva Mendes Andrade, Maria Cláudia\",\"Person.identifier.orcid\":\"0000-0001-6601-9220\"},{\"Person.name\":\"Lobo de Mesquita Simões Pires Fernandes, Joana\",\"Person.identifier.orcid\":\"0000-0003-0511-9425\"}] |
| datacite.contributors.contributor.contributorName.fl_str_mv | Repositório Comum |
| datacite.creators.creator.creatorName.fl_str_mv | Ferreira, Inês Perdigão Silva Mendes Andrade, Maria Cláudia Lobo de Mesquita Simões Pires Fernandes, Joana |
| datacite.date.Accepted.fl_str_mv | 2024-04-15T00:00:00Z |
| datacite.date.available.fl_str_mv | 2026-02-25T10:28:31Z |
| datacite.date.embargoed.fl_str_mv | 2026-02-25T10:28:31Z |
| datacite.rights.fl_str_mv | http://purl.org/coar/access_right/c_abf2 |
| datacite.subjects.subject.fl_str_mv | millennial generation consumption sustainability |
| datacite.titles.title.fl_str_mv | Millennial generation and sustainable consumption: an application of the Theory Planned Behavior |
| dc.contributor.none.fl_str_mv | Repositório Comum |
| dc.creator.none.fl_str_mv | Ferreira, Inês Perdigão Silva Mendes Andrade, Maria Cláudia Lobo de Mesquita Simões Pires Fernandes, Joana |
| dc.date.Accepted.fl_str_mv | 2024-04-15T00:00:00Z |
| dc.date.available.fl_str_mv | 2026-02-25T10:28:31Z |
| dc.date.embargoed.fl_str_mv | 2026-02-25T10:28:31Z |
| dc.format.none.fl_str_mv | application/pdf |
| dc.identifier.none.fl_str_mv | http://hdl.handle.net/10400.26/61863 |
| dc.language.none.fl_str_mv | eng |
| dc.publisher.none.fl_str_mv | Universidade Federal de Pernambuco |
| dc.rights.cclincense.fl_str_mv | http://creativecommons.org/licenses/by/4.0/ |
| dc.rights.none.fl_str_mv | http://purl.org/coar/access_right/c_abf2 |
| dc.subject.none.fl_str_mv | millennial generation consumption sustainability |
| dc.title.fl_str_mv | Millennial generation and sustainable consumption: an application of the Theory Planned Behavior |
| dc.type.none.fl_str_mv | http://purl.org/coar/resource_type/c_6501 |
| description | The present study aims to understand the importance of corporate social responsibility (CSR) as a factor influencing the purchase intention of Portuguese Millennials in the cosmetics sector, using the Theory of Planned Behavior. The study was developed based on a quantitative methodology, applied using an online questionnaire, answered by 193 Millennials. The results demonstrate that attitude, control, and concern are predictors of the intention to purchase socially responsible cosmetics and that CSR is an influencing factor of the purchase intention of Portuguese Millennials surveyed in the cosmetic industry sector. These results have implications for business performance, in a context where we are witnessing the emergence of a more aware and informed consumer market, in which the Millennial Generation fits, and where the criteria of CSR are considered in consumption. It also has implications for scientific research on the subject in Portugal where studies are still relatively scarce. |
| dirty | 0 |
| eu_rights_str_mv | openAccess |
| format | article |
| fulltext.url.fl_str_mv | https://comum.rcaap.pt/bitstreams/dd86b3b3-4e27-4540-8ffd-f1e1de79e47e/download |
| id | ipc_eccb64f3fccbdf0643fc09b1d15ceab9 |
| identifier.url.fl_str_mv | http://hdl.handle.net/10400.26/61863 |
| instacron_str | ipc |
| institution | Instituto Politécnico de Coimbra |
| instname_str | Instituto Politécnico de Coimbra |
| language | eng |
| network_acronym_str | ipc |
| network_name_str | Instituto Politécnico de Coimbra |
| oai_identifier_str | oai:comum.rcaap.pt:10400.26/61863 |
| organization_str_mv | urn:organizationAcronym:ipc |
| person_str_mv | Ferreira, Inês Perdigão Silva Mendes Andrade, Maria Cláudia Perdigão Silva Mendes Andrade, Maria Cláudia https://www.ciencia-id.pt/151E-B502-428A 151E-B502-428A http://orcid.org/0000-0001-6601-9220 0000-0001-6601-9220 Lobo de Mesquita Simões Pires Fernandes, Joana Lobo de Mesquita Simões Pires Fernandes, Joana https://www.ciencia-id.pt/D011-1596-D50D D011-1596-D50D http://orcid.org/0000-0003-0511-9425 0000-0003-0511-9425 |
| publishDate | 2024 |
| publisher.none.fl_str_mv | Universidade Federal de Pernambuco |
| reponame_str | Instituto Politécnico de Coimbra |
| repository_id_str | urn:repositoryAcronym:ipc |
| service_str_mv | urn:repositoryAcronym:ipc |
| spelling | engUniversidade Federal de PernambucoengThe present study aims to understand the importance of corporate social responsibility (CSR) as a factor influencing the purchase intention of Portuguese Millennials in the cosmetics sector, using the Theory of Planned Behavior. The study was developed based on a quantitative methodology, applied using an online questionnaire, answered by 193 Millennials. The results demonstrate that attitude, control, and concern are predictors of the intention to purchase socially responsible cosmetics and that CSR is an influencing factor of the purchase intention of Portuguese Millennials surveyed in the cosmetic industry sector. These results have implications for business performance, in a context where we are witnessing the emergence of a more aware and informed consumer market, in which the Millennial Generation fits, and where the criteria of CSR are considered in consumption. It also has implications for scientific research on the subject in Portugal where studies are still relatively scarce.application/pdfengMillennial generation and sustainable consumption: an application of the Theory Planned BehaviorFerreira, InêsPersonalPerdigão Silva Mendes Andrade, Maria CláudiaDSpacehttp://dspace.org/items/14e683f5-fdad-409c-94d6-29e0c9fd4c18DSpacehttp://dspace.org/items/14e683f5-fdad-409c-94d6-29e0c9fd4c18Perdigão Silva Mendes AndradeMaria CláudiaCiência IDhttps://www.ciencia-id.pt151E-B502-428AORCIDhttp://orcid.org0000-0001-6601-9220PersonalLobo de Mesquita Simões Pires Fernandes, JoanaDSpacehttp://dspace.org/items/1d93878d-553d-4a99-9741-fa04e2d40c5bDSpacehttp://dspace.org/items/1d93878d-553d-4a99-9741-fa04e2d40c5bLobo de Mesquita Simões Pires FernandesJoanaCiência IDhttps://www.ciencia-id.ptD011-1596-D50DORCIDhttp://orcid.org0000-0003-0511-9425HostingInstitutionOrganizationalRepositório Comume-mailmailto:comum@rcaap.ptcomum@rcaap.ptISSNIsPartOf2526-7884DOIIsPartOf10.51359/2526-7884.2024.2544692026-02-25T10:28:31Z2024-04-152024-04-15T00:00:00ZHandlehttp://hdl.handle.net/10400.26/61863http://purl.org/coar/access_right/c_abf2open accessmillennial generationconsumptionsustainability1236334 bytesliteraturehttp://purl.org/coar/resource_type/c_6501journal article2024-04-15http://creativecommons.org/licenses/by/4.0/http://purl.org/coar/access_right/c_abf2application/pdffulltexthttps://comum.rcaap.pt/bitstreams/dd86b3b3-4e27-4540-8ffd-f1e1de79e47e/downloadConsumer Behavior Review81111 |
| spellingShingle | Millennial generation and sustainable consumption: an application of the Theory Planned Behavior Ferreira, Inês millennial generation consumption sustainability |
| status | SINGLETON |
| subject.fl_str_mv | millennial generation consumption sustainability |
| title | Millennial generation and sustainable consumption: an application of the Theory Planned Behavior |
| title_full | Millennial generation and sustainable consumption: an application of the Theory Planned Behavior |
| title_fullStr | Millennial generation and sustainable consumption: an application of the Theory Planned Behavior |
| title_full_unstemmed | Millennial generation and sustainable consumption: an application of the Theory Planned Behavior |
| title_short | Millennial generation and sustainable consumption: an application of the Theory Planned Behavior |
| title_sort | Millennial generation and sustainable consumption: an application of the Theory Planned Behavior |
| topic | millennial generation consumption sustainability |
| topic_facet | millennial generation consumption sustainability |
| url | http://hdl.handle.net/10400.26/61863 |
| visible | 1 |