Publication
Equity valuation: Coca-Cola Company
| Summary: | The Coca-Cola Company, a leader in the non-alcoholic beverage industry, has been dedicated to refreshing people and making a difference in the world. Currently, the company is traded on the New York Stock Exchange under the symbol KO. The primary goal of this equity valuation is to determine the fair price of Coca-Cola shares on the last day of 2023. Based on the comparison between the fair value and the market share price recorded on that date, an investment decision was made for the company’s shareholders. Among the various methodologies used in company valuation, the Discounted Cash Flow Valuation, from the company’s perspective, and Relative Valuation, based on financial multiples, were the selected approaches to value the company. The estimated fair value of shares in both valuation methods is higher than the market price at which they were traded on December 29, 2023 ($58.93). This scenario suggests that on that date the shares were undervalued, reflecting an opportunity for share appreciation. Therefore, on that date, investors should have bought Coca-Cola shares. |
|---|---|
| Main Authors: | Vicente, Carolina dos Santos |
| Subject: | Coca-Cola Company Equity valuation DCF Discounted Cash Flow -- Relative valuation Indústria de bebidas -- beverage industry Avaliação de empresas -- Business valuation Fluxos de caixa descontados Avaliação relativa |
| Year: | 2024 |
| Country: | Portugal |
| Document type: | master thesis |
| Access type: | open access |
| Associated institution: | ISCTE |
| Language: | English |
| Origin: | Repositório ISCTE |
Similar Items
school Equity valuation : Coca-Cola company
by: Stürner, Maximilian Laurenz
Published: (2021)
by: Stürner, Maximilian Laurenz
Published: (2021)
school Equity valuation : the Coca-Cola Company
by: Oliveira, Adriana Sofia Marques
Published: (2026)
by: Oliveira, Adriana Sofia Marques
Published: (2026)
school Equity valuation Coca-Cola company
by: Billardello, Alessio
Published: (2020)
by: Billardello, Alessio
Published: (2020)
school Equity valuation of Pfizer
by: Cabañas, David Pereira
Published: (2023)
by: Cabañas, David Pereira
Published: (2023)
school Equity valuation: Shell plc
by: Pereira, Gonçalo Amaral de Campos
Published: (2025)
by: Pereira, Gonçalo Amaral de Campos
Published: (2025)
school Equity valuation: Netflix, Inc.
by: Starte, Valériane Hélène-Marie
Published: (2025)
by: Starte, Valériane Hélène-Marie
Published: (2025)
school Walmart equity valuation
by: Estrangeiro, Filipe Miguel Ribeiro Ferreira
Published: (2025)
by: Estrangeiro, Filipe Miguel Ribeiro Ferreira
Published: (2025)
school Equity valuation: Iberdrola, S.A.
by: Miranda, Beatriz Bracinhos
Published: (2024)
by: Miranda, Beatriz Bracinhos
Published: (2024)
school Nike, Inc valuation: Buy, hold or sell?
by: Vicêncio, Pedro Pereira dos Santos de Sousa
Published: (2024)
by: Vicêncio, Pedro Pereira dos Santos de Sousa
Published: (2024)
school Equity valuation: Amazon
by: Oliveira, Matilde Pereira
Published: (2024)
by: Oliveira, Matilde Pereira
Published: (2024)
school Equity valuation : PJSC Magnit
by: Pozdnyakov, Victor
Published: (2021)
by: Pozdnyakov, Victor
Published: (2021)
school Equity valuation : Amazon.com Inc.
by: Darcy, Laureline Garcia
Published: (2023)
by: Darcy, Laureline Garcia
Published: (2023)
school Equity valuation: Pfizer, Inc.
by: Romão, Mafalda Filipa Rodrigues
Published: (2024)
by: Romão, Mafalda Filipa Rodrigues
Published: (2024)
school Equity valuation: Adobe Inc
by: Castro, José Maria Nobre Gonçalves Alves de
Published: (2024)
by: Castro, José Maria Nobre Gonçalves Alves de
Published: (2024)
school Equity valuation of Zalando SE
by: Müller, Marc
Published: (2022)
by: Müller, Marc
Published: (2022)
school Equity valuation Ramada Investimentos e Industria
by: Silva, Inês Correia dos Santos Pereira da
Published: (2020)
by: Silva, Inês Correia dos Santos Pereira da
Published: (2020)
school Equity valuation: NOS, SGPS
by: Silva, Bernardo José Pacheco Resendes de Sousa da
Published: (2023)
by: Silva, Bernardo José Pacheco Resendes de Sousa da
Published: (2023)
school Valuation: Microsoft Corporation case study
by: Miguel, Inês Rodrigues
Published: (2015)
by: Miguel, Inês Rodrigues
Published: (2015)
school Equity valuation: the Navigator Company, S.A.
by: Menino, Inês Filipa da Silva
Published: (2023)
by: Menino, Inês Filipa da Silva
Published: (2023)
school Equity research – The Navigator Company, S.A.
by: Marcelino, Verónica Isabel Pereira
Published: (2019)
by: Marcelino, Verónica Isabel Pereira
Published: (2019)
school Equity valuation of Ford Motor Company
by: Deniz, Baran
Published: (2025)
by: Deniz, Baran
Published: (2025)
school Valuation: Facebook case study
by: Mousinho, Diogo Afonso da Costa
Published: (2015)
by: Mousinho, Diogo Afonso da Costa
Published: (2015)
school Equity valuation of Johnson & Johnson
by: Pereira, Beatriz de Magalhães
Published: (2024)
by: Pereira, Beatriz de Magalhães
Published: (2024)
school Equity valuation: Starbucks Corporation
by: Matias, Rita Maia
Published: (2024)
by: Matias, Rita Maia
Published: (2024)
school Equity valuation: Qualcomm Inc.
by: Martins, Rúben Manuel Silva Carvalheda
Published: (2024)
by: Martins, Rúben Manuel Silva Carvalheda
Published: (2024)
school Equity valuation of Kraft Heinz (ticker: KHC) : July 25th, 2025
by: Kowitzki, Philip Jorn
Published: (2025)
by: Kowitzki, Philip Jorn
Published: (2025)
school Equity valuation : Zalando SE
by: Koch, Felix
Published: (2024)
by: Koch, Felix
Published: (2024)
school Equity valuation: Sport Lisboa e Benfica – Futebol, SAD
by: Jesus, Miguel Ângelo Nascimento de
Published: (2024)
by: Jesus, Miguel Ângelo Nascimento de
Published: (2024)
school Equity valuation : Moncler S.p.A.
by: Mrak, Jaka
Published: (2025)
by: Mrak, Jaka
Published: (2025)
school Equity valuation: Enel SpA
by: Prata, Martim Almeida
Published: (2024)
by: Prata, Martim Almeida
Published: (2024)
school Equity valuation : Marriott International, Inc.
by: Guerra, João Caria Henriques
Published: (2019)
by: Guerra, João Caria Henriques
Published: (2019)
school Equity valuation Activision Blizzard
by: Becker, Philipp Lukas Gert
Published: (2021)
by: Becker, Philipp Lukas Gert
Published: (2021)
school Equity valuation : Philip Morris International
by: Fonseca, Francisco Machado Pereira da
Published: (2020)
by: Fonseca, Francisco Machado Pereira da
Published: (2020)
school Equity valuation: Samsung Electronics
by: Fernandes, Mateus Stenio da Gama
Published: (2024)
by: Fernandes, Mateus Stenio da Gama
Published: (2024)
school Equity valuation : Apple Inc
by: Ferreira, Francisco Seixas do Val
Published: (2019)
by: Ferreira, Francisco Seixas do Val
Published: (2019)
school Equity valuation: Galp Energia SGPS, S.A.
by: Afonso, Gonçalo Rodrigues
Published: (2023)
by: Afonso, Gonçalo Rodrigues
Published: (2023)
school Equity valuation of Nike, Inc.
by: Santos, José Eduardo Baião
Published: (2023)
by: Santos, José Eduardo Baião
Published: (2023)
school Equity valuation: L'Oréal S.A.
by: Carrapo, Carolina Delca
Published: (2023)
by: Carrapo, Carolina Delca
Published: (2023)
school Avaliação de empresas : um estudo de caso
by: Marques, Manuel José Vieira
Published: (2024)
by: Marques, Manuel José Vieira
Published: (2024)
school Avaliação de capital próprio: The Navigator Company, S.A.
by: Leonardo, Duarte Faria Henriques Marques
Published: (2023)
by: Leonardo, Duarte Faria Henriques Marques
Published: (2023)
Similar Items
-
school Equity valuation : Coca-Cola company
by: Stürner, Maximilian Laurenz
Published: (2021) -
school Equity valuation : the Coca-Cola Company
by: Oliveira, Adriana Sofia Marques
Published: (2026) -
school Equity valuation Coca-Cola company
by: Billardello, Alessio
Published: (2020) -
school Equity valuation of Pfizer
by: Cabañas, David Pereira
Published: (2023) -
school Equity valuation: Shell plc
by: Pereira, Gonçalo Amaral de Campos
Published: (2025)