Marques, M. I. L. (2016). The role of positive and negative brand engagement on affective commitment and self-expression word-of-mouth, using extraversion as a moderator: The brand communities context.
Citação norma ChicagoMarques, Maria Inês Lameiras. The Role of Positive and Negative Brand Engagement on Affective Commitment and Self-expression Word-of-mouth, Using Extraversion as a Moderator: The Brand Communities Context. 2016.
Citação norma MLAMarques, Maria Inês Lameiras. The Role of Positive and Negative Brand Engagement on Affective Commitment and Self-expression Word-of-mouth, Using Extraversion as a Moderator: The Brand Communities Context. 2016.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.