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New Frontiers for Political Communication in Times of Spectacularization

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Resumo:Political spectacularization is a broad global phenomenon challenging contemporary digital political communication under new features that define interactive digital narratives. In this sense, the use of politainment formulas in digital contexts to reconnect the electorate with political leaders and institutions through a more direct and interactive communication deserves further understanding of its implications on the devaluation of political information and the loss of democratic quality. This thematic issue sheds some light on how the spectacularization of political communication, which increasingly takes place in online contexts, affects and is affected by these processes, where entertainment is crucial to engage citizens. In this editorial, we provide a short overview of how research on politainment has started to shift its attention away from traditional media toward the wide array of lenses of politainment among digital platforms. The articles in this thematic issue reflect this shift but also show its consequences in terms of political engagement. Finally, we outline further research steps, which should establish a more nuanced and multifaceted understanding of the complex relationship between political communication, entertainment, and new digital communication formulas, which is crucial to advance knowledge in the field.
Autores principais:Gómez-García, Salvador
Outros Autores:Zamora, Rocío; Berrocal, Salomé
Assunto:digital narratives; digital persuasion; disintermediation; gamification; ideological polarization; online campaigns; politainment; political communication; political engagement; social media
Ano:2023
País:Portugal
Tipo de documento:artigo
Tipo de acesso:unknown
Instituição associada:Cogitatio Press
Idioma:inglês
Origem:Media and Communication
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author Gómez-García, Salvador
author2 Zamora, Rocío
Berrocal, Salomé
author2_role author
author
author_facet Gómez-García, Salvador
Zamora, Rocío
Berrocal, Salomé
author_role author
country_str PT
creators_json_txt [{\"Person.name\":\"Gómez-García, Salvador\"},{\"Person.name\":\"Zamora, Rocío\"},{\"Person.name\":\"Berrocal, Salomé\"}]
datacite.creators.creator.creatorName.fl_str_mv Gómez-García, Salvador
Zamora, Rocío
Berrocal, Salomé
datacite.rights.fl_str_mv http://purl.org/coar/access_right/c_abf2
datacite.subjects.subject.fl_str_mv digital narratives; digital persuasion; disintermediation; gamification; ideological polarization; online campaigns; politainment; political communication; political engagement; social media
datacite.titles.title.fl_str_mv New Frontiers for Political Communication in Times of Spectacularization
dc.creator.none.fl_str_mv Gómez-García, Salvador
Zamora, Rocío
Berrocal, Salomé
dc.format.none.fl_str_mv application/pdf
dc.identifier.none.fl_str_mv https://doi.org/10.17645/mac.v11i2.7069
dc.language.none.fl_str_mv eng
dc.publisher.none.fl_str_mv Cogitatio Press
dc.rights.none.fl_str_mv http://purl.org/coar/access_right/c_abf2
dc.rights.rights.copyright.fl_str_mv https://creativecommons.org/licenses/by/4.0
dc.source.none.fl_str_mv Media and Communication; Vol 11, No 2 (2023): Political Communication in Times of Spectacularisation: Digital Narratives, Engagement, and Politainment; 109-112
2183-2439
dc.subject.none.fl_str_mv digital narratives; digital persuasion; disintermediation; gamification; ideological polarization; online campaigns; politainment; political communication; political engagement; social media
dc.title.fl_str_mv New Frontiers for Political Communication in Times of Spectacularization
dc.type.none.fl_str_mv http://purl.org/coar/resource_type/c_6501
description Political spectacularization is a broad global phenomenon challenging contemporary digital political communication under new features that define interactive digital narratives. In this sense, the use of politainment formulas in digital contexts to reconnect the electorate with political leaders and institutions through a more direct and interactive communication deserves further understanding of its implications on the devaluation of political information and the loss of democratic quality. This thematic issue sheds some light on how the spectacularization of political communication, which increasingly takes place in online contexts, affects and is affected by these processes, where entertainment is crucial to engage citizens. In this editorial, we provide a short overview of how research on politainment has started to shift its attention away from traditional media toward the wide array of lenses of politainment among digital platforms. The articles in this thematic issue reflect this shift but also show its consequences in terms of political engagement. Finally, we outline further research steps, which should establish a more nuanced and multifaceted understanding of the complex relationship between political communication, entertainment, and new digital communication formulas, which is crucial to advance knowledge in the field.
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Zamora, Rocío
Berrocal, Salomé
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spelling en-USNew Frontiers for Political Communication in Times of SpectacularizationGómez-García, SalvadorZamora, RocíoBerrocal, Salomédigital narratives; digital persuasion; disintermediation; gamification; ideological polarization; online campaigns; politainment; political communication; political engagement; social mediaCopyright (c) 2023 Salvador Gómez-García, Rocío Zamora, Salomé Berrocalhttp://purl.org/coar/access_right/c_abf2https://doi.org/10.17645/mac.v11i2.7069DOIhttps://www.cogitatiopress.com/mediaandcommunication/article/view/7069URLHasVersionhttps://www.cogitatiopress.com/mediaandcommunication/article/view/7069/7069URLHasVersionhttps://doi.org/10.17645/mac.v11i2.7069DOI2023-05-16en-USPolitical spectacularization is a broad global phenomenon challenging contemporary digital political communication under new features that define interactive digital narratives. In this sense, the use of politainment formulas in digital contexts to reconnect the electorate with political leaders and institutions through a more direct and interactive communication deserves further understanding of its implications on the devaluation of political information and the loss of democratic quality. This thematic issue sheds some light on how the spectacularization of political communication, which increasingly takes place in online contexts, affects and is affected by these processes, where entertainment is crucial to engage citizens. In this editorial, we provide a short overview of how research on politainment has started to shift its attention away from traditional media toward the wide array of lenses of politainment among digital platforms. The articles in this thematic issue reflect this shift but also show its consequences in terms of political engagement. Finally, we outline further research steps, which should establish a more nuanced and multifaceted understanding of the complex relationship between political communication, entertainment, and new digital communication formulas, which is crucial to advance knowledge in the field.Cogitatio Pressapplication/pdfen-USMedia and Communication; Vol 11, No 2 (2023): Political Communication in Times of Spectacularisation: Digital Narratives, Engagement, and Politainment; 109-1122183-2439engjournal articlehttp://purl.org/coar/resource_type/c_6501literatureVoRhttp://purl.org/coar/version/c_970fb48d4fbd8a85https://creativecommons.org/licenses/by/4.0
spellingShingle New Frontiers for Political Communication in Times of Spectacularization
Gómez-García, Salvador
digital narratives; digital persuasion; disintermediation; gamification; ideological polarization; online campaigns; politainment; political communication; political engagement; social media
status SINGLETON
status_str VoR
subject.fl_str_mv digital narratives; digital persuasion; disintermediation; gamification; ideological polarization; online campaigns; politainment; political communication; political engagement; social media
title New Frontiers for Political Communication in Times of Spectacularization
title_full New Frontiers for Political Communication in Times of Spectacularization
title_fullStr New Frontiers for Political Communication in Times of Spectacularization
title_full_unstemmed New Frontiers for Political Communication in Times of Spectacularization
title_short New Frontiers for Political Communication in Times of Spectacularization
title_sort New Frontiers for Political Communication in Times of Spectacularization
topic digital narratives; digital persuasion; disintermediation; gamification; ideological polarization; online campaigns; politainment; political communication; political engagement; social media
topic_facet digital narratives; digital persuasion; disintermediation; gamification; ideological polarization; online campaigns; politainment; political communication; political engagement; social media
url https://doi.org/10.17645/mac.v11i2.7069
visible 1