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Dark Tourism in the land of Sunshine: An intercultural business model for the routes of death and disaster in Portugal

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Resumo:The main goal of this dissertation is the creation and subsequent implementation of dark tourism routes in Portugal, following a business model that already exists in other cultures. This typology of tourism is an extension of cultural tourism and is classified by the search for places where once disasters, suffering and death occurred. Thus, concentration camps, inactive prisons, serial killers' homes, cemeteries, and all other places that fit into the patterns of death, tragedy and suffering can be considered dark tourism sites. In Portugal, there are some places associated with the practice of dark tourism, although this type of business is not yet sufficiently explored. Therefore, this dissertation intends to use the country’s heritage, which is one of the levers for promoting tourism and an important factor of development, thus justifying the elaboration of a conceptual map associated with tourism. With the delineation of routes in this dissertation, we intend not only to introduce this market niche in the country, but also to contribute innovatively to the tourist dynamics, in order to blur the existing seasonality, which arises from the demand for sun and sea tourism. With the conception and design of these routes, we intend to make a pioneering contribution to the creation of a platform to promote dark tourism in the country. The creation of a business model and a marketing plan results from the need to assess the viability of the implementation of this project, and to discuss the best strategies for implementing it.
Autores principais:Rodrigues, Ana Cristina Resende
Assunto:Dark Tourism Routes Business Model Marketing Plan
Ano:2020
País:Portugal
Tipo de documento:dissertação de mestrado
Tipo de acesso:acesso aberto
Instituição associada:Instituto Politécnico do Porto
Idioma:inglês
Origem:Repositório Científico do Instituto Politécnico do Porto
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author Rodrigues, Ana Cristina Resende
author_facet Rodrigues, Ana Cristina Resende
author_role author
contributor_name_str_mv Santos, Clara Maria Laranjeira Sarmento e
REPOSITÓRIO P.PORTO
country_str PT
creators_json_txt [{\"Person.name\":\"Rodrigues, Ana Cristina Resende\"}]
datacite.contributors.contributor.contributorName.fl_str_mv Santos, Clara Maria Laranjeira Sarmento e
REPOSITÓRIO P.PORTO
datacite.creators.creator.creatorName.fl_str_mv Rodrigues, Ana Cristina Resende
datacite.date.Accepted.fl_str_mv 2020-07-28T00:00:00Z
datacite.date.available.fl_str_mv 2021-03-12T15:57:10Z
datacite.date.embargoed.fl_str_mv 2021-03-12T15:57:10Z
datacite.rights.fl_str_mv http://purl.org/coar/access_right/c_abf2
datacite.subjects.subject.fl_str_mv Dark Tourism
Routes
Business Model
Marketing Plan
datacite.titles.title.fl_str_mv Dark Tourism in the land of Sunshine: An intercultural business model for the routes of death and disaster in Portugal
dc.contributor.none.fl_str_mv Santos, Clara Maria Laranjeira Sarmento e
REPOSITÓRIO P.PORTO
dc.creator.none.fl_str_mv Rodrigues, Ana Cristina Resende
dc.date.Accepted.fl_str_mv 2020-07-28T00:00:00Z
dc.date.available.fl_str_mv 2021-03-12T15:57:10Z
dc.date.embargoed.fl_str_mv 2021-03-12T15:57:10Z
dc.format.none.fl_str_mv application/pdf
dc.identifier.none.fl_str_mv http://hdl.handle.net/10400.22/17470
dc.language.none.fl_str_mv eng
dc.rights.none.fl_str_mv http://purl.org/coar/access_right/c_abf2
dc.subject.none.fl_str_mv Dark Tourism
Routes
Business Model
Marketing Plan
dc.title.fl_str_mv Dark Tourism in the land of Sunshine: An intercultural business model for the routes of death and disaster in Portugal
dc.type.none.fl_str_mv http://purl.org/coar/resource_type/c_bdcc
description The main goal of this dissertation is the creation and subsequent implementation of dark tourism routes in Portugal, following a business model that already exists in other cultures. This typology of tourism is an extension of cultural tourism and is classified by the search for places where once disasters, suffering and death occurred. Thus, concentration camps, inactive prisons, serial killers' homes, cemeteries, and all other places that fit into the patterns of death, tragedy and suffering can be considered dark tourism sites. In Portugal, there are some places associated with the practice of dark tourism, although this type of business is not yet sufficiently explored. Therefore, this dissertation intends to use the country’s heritage, which is one of the levers for promoting tourism and an important factor of development, thus justifying the elaboration of a conceptual map associated with tourism. With the delineation of routes in this dissertation, we intend not only to introduce this market niche in the country, but also to contribute innovatively to the tourist dynamics, in order to blur the existing seasonality, which arises from the demand for sun and sea tourism. With the conception and design of these routes, we intend to make a pioneering contribution to the creation of a platform to promote dark tourism in the country. The creation of a business model and a marketing plan results from the need to assess the viability of the implementation of this project, and to discuss the best strategies for implementing it.
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eu_rights_str_mv openAccess
format masterThesis
fulltext.url.fl_str_mv https://recipp.ipp.pt/bitstreams/7613419e-8a49-4d75-a60e-b0c0106cfa22/download
id recipp_e95dc75fe0fea00a501b9397cbd9abd8
identifier.url.fl_str_mv http://hdl.handle.net/10400.22/17470
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institution Instituto Politécnico do Porto
instname_str Instituto Politécnico do Porto
language eng
network_acronym_str recipp
network_name_str Repositório Científico do Instituto Politécnico do Porto
oai_identifier_str oai:recipp.ipp.pt:10400.22/17470
organization_str_mv urn:organizationAcronym:recipp
person_str_mv Rodrigues, Ana Cristina Resende
publishDate 2020
reponame_str Repositório Científico do Instituto Politécnico do Porto
repository_id_str urn:repositoryAcronym:recipp
service_str_mv urn:repositoryAcronym:recipp
spelling engpt_PTThe main goal of this dissertation is the creation and subsequent implementation of dark tourism routes in Portugal, following a business model that already exists in other cultures. This typology of tourism is an extension of cultural tourism and is classified by the search for places where once disasters, suffering and death occurred. Thus, concentration camps, inactive prisons, serial killers' homes, cemeteries, and all other places that fit into the patterns of death, tragedy and suffering can be considered dark tourism sites. In Portugal, there are some places associated with the practice of dark tourism, although this type of business is not yet sufficiently explored. Therefore, this dissertation intends to use the country’s heritage, which is one of the levers for promoting tourism and an important factor of development, thus justifying the elaboration of a conceptual map associated with tourism. With the delineation of routes in this dissertation, we intend not only to introduce this market niche in the country, but also to contribute innovatively to the tourist dynamics, in order to blur the existing seasonality, which arises from the demand for sun and sea tourism. With the conception and design of these routes, we intend to make a pioneering contribution to the creation of a platform to promote dark tourism in the country. The creation of a business model and a marketing plan results from the need to assess the viability of the implementation of this project, and to discuss the best strategies for implementing it.application/pdfpt_PTDark Tourism in the land of Sunshine: An intercultural business model for the routes of death and disaster in PortugalRodrigues, Ana Cristina ResendeSantos, Clara Maria Laranjeira Sarmento eHostingInstitutionOrganizationalREPOSITÓRIO P.PORTOe-mailmailto:recipp@sc.ipp.ptrecipp@sc.ipp.ptURNurn:tid:2026444562021-03-12T15:57:10Z2020-07-282020-07-28T00:00:00ZHandlehttp://hdl.handle.net/10400.22/17470http://purl.org/coar/access_right/c_abf2open accessDark TourismRoutesBusiness ModelMarketing Plan2451696 bytesliteraturehttp://purl.org/coar/resource_type/c_bdccmaster thesishttp://purl.org/coar/access_right/c_abf2application/pdffulltexthttps://recipp.ipp.pt/bitstreams/7613419e-8a49-4d75-a60e-b0c0106cfa22/download
spellingShingle Dark Tourism in the land of Sunshine: An intercultural business model for the routes of death and disaster in Portugal
Rodrigues, Ana Cristina Resende
Dark Tourism
Routes
Business Model
Marketing Plan
status SINGLETON
subject.fl_str_mv Dark Tourism
Routes
Business Model
Marketing Plan
title Dark Tourism in the land of Sunshine: An intercultural business model for the routes of death and disaster in Portugal
title_full Dark Tourism in the land of Sunshine: An intercultural business model for the routes of death and disaster in Portugal
title_fullStr Dark Tourism in the land of Sunshine: An intercultural business model for the routes of death and disaster in Portugal
title_full_unstemmed Dark Tourism in the land of Sunshine: An intercultural business model for the routes of death and disaster in Portugal
title_short Dark Tourism in the land of Sunshine: An intercultural business model for the routes of death and disaster in Portugal
title_sort Dark Tourism in the land of Sunshine: An intercultural business model for the routes of death and disaster in Portugal
topic Dark Tourism
Routes
Business Model
Marketing Plan
topic_facet Dark Tourism
Routes
Business Model
Marketing Plan
url http://hdl.handle.net/10400.22/17470
visible 1