Publicação
The impact of artificial intelligence on shaping the future of banking customer engagement
| Resumo: | Artificial intelligence is a powerful technology of humankind and the primary driver of revolutionizing the banking industry. "How AI will shape the future of banking customer engagement" describesthe fundamental research question. The rise of customer expectations in the modern digital world makes it imperative for banks to rethink how they engage with their customers. This paper addresses how incumbents can take advantage of AI capabilities towards a rethought customer engagement by reimagining their role in the new banking ecosystem. It explores relevant literature, and primary research relies on guided industry expert interviews and consumer insights through a survey. |
|---|---|
| Autores principais: | Miranda, Gustavo |
| Assunto: | Forecasting Machine learning Technological innovation Digital business Business model Fintech Digital transformation Technology strategy New product development Artificial intelligence Customer engagement Open banking Incumbent banks Big techs |
| Ano: | 2022 |
| País: | Portugal |
| Tipo de documento: | dissertação de mestrado |
| Tipo de acesso: | acesso aberto |
| Instituição associada: | Universidade Nova de Lisboa |
| Idioma: | inglês |
| Origem: | Repositório Institucional da UNL |
| _version_ | 1868983592489582592 |
|---|---|
| author | Miranda, Gustavo |
| author_facet | Miranda, Gustavo |
| author_role | author |
| contributor_name_str_mv | Castro, João RUN |
| country_str | PT |
| creators_json_txt | [{\"Person.name\":\"Miranda, Gustavo\"}] |
| datacite.contributors.contributor.contributorName.fl_str_mv | Castro, João RUN |
| datacite.creators.creator.creatorName.fl_str_mv | Miranda, Gustavo |
| datacite.date.Accepted.fl_str_mv | 2022-01-24T00:00:00Z |
| datacite.date.available.fl_str_mv | 2022-07-29T07:57:26Z |
| datacite.date.embargoed.fl_str_mv | 2022-07-29T07:57:26Z |
| datacite.rights.fl_str_mv | http://purl.org/coar/access_right/c_abf2 |
| datacite.subjects.subject.fl_str_mv | Forecasting Machine learning Technological innovation Digital business Business model Fintech Digital transformation Technology strategy New product development Artificial intelligence Customer engagement Open banking Incumbent banks Big techs |
| datacite.titles.title.fl_str_mv | The impact of artificial intelligence on shaping the future of banking customer engagement |
| dc.contributor.none.fl_str_mv | Castro, João RUN |
| dc.creator.none.fl_str_mv | Miranda, Gustavo |
| dc.date.Accepted.fl_str_mv | 2022-01-24T00:00:00Z |
| dc.date.available.fl_str_mv | 2022-07-29T07:57:26Z |
| dc.date.embargoed.fl_str_mv | 2022-07-29T07:57:26Z |
| dc.format.none.fl_str_mv | application/pdf |
| dc.identifier.none.fl_str_mv | http://hdl.handle.net/10362/142615 |
| dc.language.none.fl_str_mv | eng |
| dc.rights.none.fl_str_mv | http://purl.org/coar/access_right/c_abf2 |
| dc.subject.none.fl_str_mv | Forecasting Machine learning Technological innovation Digital business Business model Fintech Digital transformation Technology strategy New product development Artificial intelligence Customer engagement Open banking Incumbent banks Big techs |
| dc.title.fl_str_mv | The impact of artificial intelligence on shaping the future of banking customer engagement |
| dc.type.none.fl_str_mv | http://purl.org/coar/resource_type/c_bdcc |
| description | Artificial intelligence is a powerful technology of humankind and the primary driver of revolutionizing the banking industry. "How AI will shape the future of banking customer engagement" describesthe fundamental research question. The rise of customer expectations in the modern digital world makes it imperative for banks to rethink how they engage with their customers. This paper addresses how incumbents can take advantage of AI capabilities towards a rethought customer engagement by reimagining their role in the new banking ecosystem. It explores relevant literature, and primary research relies on guided industry expert interviews and consumer insights through a survey. |
| dirty | 0 |
| eu_rights_str_mv | openAccess |
| format | masterThesis |
| fulltext.url.fl_str_mv | https://run.unl.pt/bitstreams/08a60316-e708-4954-b36d-09f4fe9ea276/download |
| id | run_059d40dbbef5fe97d57ecd7e2e031d39 |
| identifier.url.fl_str_mv | http://hdl.handle.net/10362/142615 |
| inst_facet_str | urn:organizationAcronym:unl{{{_:::_}}}Universidade Nova de Lisboa |
| instacron_str | unl |
| institution | Universidade Nova de Lisboa |
| instname_str | Universidade Nova de Lisboa |
| language | eng |
| network_acronym_str | run |
| network_name_str | Repositório Institucional da UNL |
| oai_identifier_str | oai:run.unl.pt:10362/142615 |
| organization_str_mv | urn:organizationAcronym:unl |
| person_str_mv | Miranda, Gustavo |
| publishDate | 2022 |
| repo_facet_str | urn:repositoryAcronym:run{{{_:::_}}}Repositório Institucional da UNL |
| reponame_str | Repositório Institucional da UNL |
| repository_id_str | urn:repositoryAcronym:run |
| service_str_mv | urn:repositoryAcronym:run |
| spelling | engpt_PTArtificial intelligence is a powerful technology of humankind and the primary driver of revolutionizing the banking industry. "How AI will shape the future of banking customer engagement" describesthe fundamental research question. The rise of customer expectations in the modern digital world makes it imperative for banks to rethink how they engage with their customers. This paper addresses how incumbents can take advantage of AI capabilities towards a rethought customer engagement by reimagining their role in the new banking ecosystem. It explores relevant literature, and primary research relies on guided industry expert interviews and consumer insights through a survey.application/pdfpt_PTThe impact of artificial intelligence on shaping the future of banking customer engagementMiranda, GustavoCastro, JoãoHostingInstitutionOrganizationalRUNe-mailmailto:run@unl.ptrun@unl.ptURNurn:tid:2030402442022-07-29T07:57:26Z2022-01-242021-12-172022-01-24T00:00:00ZHandlehttp://hdl.handle.net/10362/142615http://purl.org/coar/access_right/c_abf2open accessForecastingMachine learningTechnological innovationDigital businessBusiness modelFintechDigital transformationTechnology strategyNew product developmentArtificial intelligenceCustomer engagementOpen bankingIncumbent banksBig techs628225 bytesliteraturehttp://purl.org/coar/resource_type/c_bdccmaster thesishttp://purl.org/coar/access_right/c_abf2application/pdffulltexthttps://run.unl.pt/bitstreams/08a60316-e708-4954-b36d-09f4fe9ea276/download |
| spellingShingle | The impact of artificial intelligence on shaping the future of banking customer engagement Miranda, Gustavo Forecasting Machine learning Technological innovation Digital business Business model Fintech Digital transformation Technology strategy New product development Artificial intelligence Customer engagement Open banking Incumbent banks Big techs |
| status | SINGLETON |
| subject.fl_str_mv | Forecasting Machine learning Technological innovation Digital business Business model Fintech Digital transformation Technology strategy New product development Artificial intelligence Customer engagement Open banking Incumbent banks Big techs |
| title | The impact of artificial intelligence on shaping the future of banking customer engagement |
| title_full | The impact of artificial intelligence on shaping the future of banking customer engagement |
| title_fullStr | The impact of artificial intelligence on shaping the future of banking customer engagement |
| title_full_unstemmed | The impact of artificial intelligence on shaping the future of banking customer engagement |
| title_short | The impact of artificial intelligence on shaping the future of banking customer engagement |
| title_sort | The impact of artificial intelligence on shaping the future of banking customer engagement |
| topic | Forecasting Machine learning Technological innovation Digital business Business model Fintech Digital transformation Technology strategy New product development Artificial intelligence Customer engagement Open banking Incumbent banks Big techs |
| topic_facet | Forecasting Machine learning Technological innovation Digital business Business model Fintech Digital transformation Technology strategy New product development Artificial intelligence Customer engagement Open banking Incumbent banks Big techs |
| url | http://hdl.handle.net/10362/142615 |
| visible | 1 |