Publicação
SME competitiveness and internationalization for firm a- internationalization project of a Portuguese manufacturer and in-depth market analysis of Singapore
| Resumo: | Firm A, a Portuguese non-residential industry X manufacturer with revenues of ~€9mn in 2022, targets international expansion to gain scale. This thesis formulates an internationalization strategy using 24 macroeconomic variables to rank and cluster 97 countries for a comprehensive market selection process. An individual analysis assesses the market attractiveness of Singapore based on specific factors. Collectively, the five individually developed analyses of the most attractive markets identify the Netherlands as the prime target. The entry strategy suggests transitioning from indirect to direct exports to mitigate risks and meet financial targets. A supplementary literature review compares export and FDI entry modes. |
|---|---|
| Autores principais: | Reinhauer, Moritz Alexander |
| Assunto: | International market selection Country ranking Country clustering Market entry SME |
| Ano: | 2024 |
| País: | Portugal |
| Tipo de documento: | dissertação de mestrado |
| Tipo de acesso: | acesso embargado |
| Instituição associada: | Universidade Nova de Lisboa |
| Idioma: | inglês |
| Origem: | Repositório Institucional da UNL |
| _version_ | 1868655029773139968 |
|---|---|
| author | Reinhauer, Moritz Alexander |
| author_facet | Reinhauer, Moritz Alexander |
| author_role | author |
| contributor_name_str_mv | Gomes, Emanuel RUN |
| country_str | PT |
| creators_json_txt | [{\"Person.name\":\"Reinhauer, Moritz Alexander\"}] |
| datacite.contributors.contributor.contributorName.fl_str_mv | Gomes, Emanuel RUN |
| datacite.creators.creator.creatorName.fl_str_mv | Reinhauer, Moritz Alexander |
| datacite.date.Accepted.fl_str_mv | 2024-01-31T00:00:00Z |
| datacite.date.available.fl_str_mv | 2026-06-19T14:04:50Z |
| datacite.date.embargoed.fl_str_mv | 2026-06-19T14:04:50Z |
| datacite.rights.fl_str_mv | http://purl.org/coar/access_right/c_f1cf |
| datacite.subjects.subject.fl_str_mv | International market selection Country ranking Country clustering Market entry SME |
| datacite.titles.title.fl_str_mv | SME competitiveness and internationalization for firm a- internationalization project of a Portuguese manufacturer and in-depth market analysis of Singapore |
| dc.contributor.none.fl_str_mv | Gomes, Emanuel RUN |
| dc.creator.none.fl_str_mv | Reinhauer, Moritz Alexander |
| dc.date.Accepted.fl_str_mv | 2024-01-31T00:00:00Z |
| dc.date.available.fl_str_mv | 2026-06-19T14:04:50Z |
| dc.date.embargoed.fl_str_mv | 2026-06-19T14:04:50Z |
| dc.format.none.fl_str_mv | application/pdf |
| dc.identifier.none.fl_str_mv | http://hdl.handle.net/10362/203911 |
| dc.language.none.fl_str_mv | eng |
| dc.rights.cclincense.fl_str_mv | http://creativecommons.org/licenses/by/4.0/ |
| dc.rights.none.fl_str_mv | http://purl.org/coar/access_right/c_f1cf |
| dc.subject.none.fl_str_mv | International market selection Country ranking Country clustering Market entry SME |
| dc.title.fl_str_mv | SME competitiveness and internationalization for firm a- internationalization project of a Portuguese manufacturer and in-depth market analysis of Singapore |
| dc.type.none.fl_str_mv | http://purl.org/coar/resource_type/c_bdcc |
| description | Firm A, a Portuguese non-residential industry X manufacturer with revenues of ~€9mn in 2022, targets international expansion to gain scale. This thesis formulates an internationalization strategy using 24 macroeconomic variables to rank and cluster 97 countries for a comprehensive market selection process. An individual analysis assesses the market attractiveness of Singapore based on specific factors. Collectively, the five individually developed analyses of the most attractive markets identify the Netherlands as the prime target. The entry strategy suggests transitioning from indirect to direct exports to mitigate risks and meet financial targets. A supplementary literature review compares export and FDI entry modes. |
| dirty | 0 |
| eu_rights_str_mv | embargoedAccess |
| format | masterThesis |
| fulltext.url.fl_str_mv | https://run.unl.pt/bitstreams/f98c432b-2520-4d7c-a308-d5bc76b4e594/download |
| id | run_40271ab9c19b07b40455b2707eae2fef |
| identifier.url.fl_str_mv | http://hdl.handle.net/10362/203911 |
| instacron_str | unl |
| institution | Universidade Nova de Lisboa |
| instname_str | Universidade Nova de Lisboa |
| language | eng |
| network_acronym_str | run |
| network_name_str | Repositório Institucional da UNL |
| oai_identifier_str | oai:run.unl.pt:10362/203911 |
| organization_str_mv | urn:organizationAcronym:unl |
| person_str_mv | Reinhauer, Moritz Alexander |
| publishDate | 2024 |
| reponame_str | Repositório Institucional da UNL |
| repository_id_str | urn:repositoryAcronym:run |
| service_str_mv | urn:repositoryAcronym:run |
| spelling | engengFirm A, a Portuguese non-residential industry X manufacturer with revenues of ~€9mn in 2022, targets international expansion to gain scale. This thesis formulates an internationalization strategy using 24 macroeconomic variables to rank and cluster 97 countries for a comprehensive market selection process. An individual analysis assesses the market attractiveness of Singapore based on specific factors. Collectively, the five individually developed analyses of the most attractive markets identify the Netherlands as the prime target. The entry strategy suggests transitioning from indirect to direct exports to mitigate risks and meet financial targets. A supplementary literature review compares export and FDI entry modes.application/pdfengSME competitiveness and internationalization for firm a- internationalization project of a Portuguese manufacturer and in-depth market analysis of SingaporeReinhauer, Moritz AlexanderGomes, EmanuelHostingInstitutionOrganizationalRUNe-mailmailto:run@unl.ptrun@unl.ptURNurn:tid:2036051012026-06-19T14:04:50Z2024-01-312024-01-312024-01-31T00:00:00ZHandlehttp://hdl.handle.net/10362/203911http://purl.org/coar/access_right/c_f1cfembargoed accessInternational market selectionCountry rankingCountry clusteringMarket entrySME9543762 bytesliteraturehttp://purl.org/coar/resource_type/c_bdccmaster thesis2024-01-31http://creativecommons.org/licenses/by/4.0/http://purl.org/coar/access_right/c_f1cfapplication/pdffulltexthttps://run.unl.pt/bitstreams/f98c432b-2520-4d7c-a308-d5bc76b4e594/download |
| spellingShingle | SME competitiveness and internationalization for firm a- internationalization project of a Portuguese manufacturer and in-depth market analysis of Singapore Reinhauer, Moritz Alexander International market selection Country ranking Country clustering Market entry SME |
| status | SINGLETON |
| subject.fl_str_mv | International market selection Country ranking Country clustering Market entry SME |
| title | SME competitiveness and internationalization for firm a- internationalization project of a Portuguese manufacturer and in-depth market analysis of Singapore |
| title_full | SME competitiveness and internationalization for firm a- internationalization project of a Portuguese manufacturer and in-depth market analysis of Singapore |
| title_fullStr | SME competitiveness and internationalization for firm a- internationalization project of a Portuguese manufacturer and in-depth market analysis of Singapore |
| title_full_unstemmed | SME competitiveness and internationalization for firm a- internationalization project of a Portuguese manufacturer and in-depth market analysis of Singapore |
| title_short | SME competitiveness and internationalization for firm a- internationalization project of a Portuguese manufacturer and in-depth market analysis of Singapore |
| title_sort | SME competitiveness and internationalization for firm a- internationalization project of a Portuguese manufacturer and in-depth market analysis of Singapore |
| topic | International market selection Country ranking Country clustering Market entry SME |
| topic_facet | International market selection Country ranking Country clustering Market entry SME |
| url | http://hdl.handle.net/10362/203911 |
| visible | 1 |