Publicação
User adoption of mobile insurance APPS
| Resumo: | The insurance sector is a sector that is in constant transformation, lately more oriented towards a more digital and technological path. Although millions have been spent on developing mobile insurance applications, knowledge revealed that users have not yet adopted those. In this research, we present evidence of the adoption and recommendation of mobile insurance applications by using a modified unified theory of acceptance and use of technology (UTAUT) model, which integrates two extra determinants: word-of-mouth and enjoyment. With a sample of 200 answers collected in Portugal, we demonstrate that social influence, enjoyment, and word-of-mouth were deemed to be significant in the intention to use and recommend mobile insurance applications. The other UTAUT constructs are considered non-significant, which led us to suggest strategies based on those, to help insurers attract and gain users. |
|---|---|
| Autores principais: | Bernardo, Rodrigo da Costa Simões |
| Assunto: | Mobile applications insurance companies unified theory of acceptance and use of technology (UTAUT) |
| Ano: | 2023 |
| País: | Portugal |
| Tipo de documento: | dissertação de mestrado |
| Tipo de acesso: | acesso aberto |
| Instituição associada: | Universidade Nova de Lisboa |
| Idioma: | inglês |
| Origem: | Repositório Institucional da UNL |
| _version_ | 1867099405423738880 |
|---|---|
| author | Bernardo, Rodrigo da Costa Simões |
| author_facet | Bernardo, Rodrigo da Costa Simões |
| author_role | author |
| contributor_name_str_mv | Tam Chuem Vai, Carlos RUN |
| country_str | PT |
| creators_json_txt | [{\"Person.name\":\"Bernardo, Rodrigo da Costa Simões\"}] |
| datacite.contributors.contributor.contributorName.fl_str_mv | Tam Chuem Vai, Carlos RUN |
| datacite.creators.creator.creatorName.fl_str_mv | Bernardo, Rodrigo da Costa Simões |
| datacite.date.Accepted.fl_str_mv | 2023-01-26T00:00:00Z |
| datacite.date.available.fl_str_mv | 2023-03-06T16:05:14Z |
| datacite.date.embargoed.fl_str_mv | 2023-03-06T16:05:14Z |
| datacite.rights.fl_str_mv | http://purl.org/coar/access_right/c_abf2 |
| datacite.subjects.subject.fl_str_mv | Mobile applications insurance companies unified theory of acceptance and use of technology (UTAUT) |
| datacite.titles.title.fl_str_mv | User adoption of mobile insurance APPS |
| dc.contributor.none.fl_str_mv | Tam Chuem Vai, Carlos RUN |
| dc.creator.none.fl_str_mv | Bernardo, Rodrigo da Costa Simões |
| dc.date.Accepted.fl_str_mv | 2023-01-26T00:00:00Z |
| dc.date.available.fl_str_mv | 2023-03-06T16:05:14Z |
| dc.date.embargoed.fl_str_mv | 2023-03-06T16:05:14Z |
| dc.format.none.fl_str_mv | application/pdf |
| dc.identifier.none.fl_str_mv | http://hdl.handle.net/10362/150044 |
| dc.language.none.fl_str_mv | eng |
| dc.rights.cclincense.fl_str_mv | http://creativecommons.org/licenses/by/4.0/ |
| dc.rights.none.fl_str_mv | http://purl.org/coar/access_right/c_abf2 |
| dc.subject.none.fl_str_mv | Mobile applications insurance companies unified theory of acceptance and use of technology (UTAUT) |
| dc.title.fl_str_mv | User adoption of mobile insurance APPS |
| dc.type.none.fl_str_mv | http://purl.org/coar/resource_type/c_bdcc |
| description | The insurance sector is a sector that is in constant transformation, lately more oriented towards a more digital and technological path. Although millions have been spent on developing mobile insurance applications, knowledge revealed that users have not yet adopted those. In this research, we present evidence of the adoption and recommendation of mobile insurance applications by using a modified unified theory of acceptance and use of technology (UTAUT) model, which integrates two extra determinants: word-of-mouth and enjoyment. With a sample of 200 answers collected in Portugal, we demonstrate that social influence, enjoyment, and word-of-mouth were deemed to be significant in the intention to use and recommend mobile insurance applications. The other UTAUT constructs are considered non-significant, which led us to suggest strategies based on those, to help insurers attract and gain users. |
| dirty | 0 |
| eu_rights_str_mv | openAccess |
| format | masterThesis |
| fulltext.url.fl_str_mv | https://run.unl.pt/bitstreams/42c8f336-9484-4146-abd3-6946ac42c309/download |
| id | run_5bfee02ecb8db65eb0589cf0fdc0818f |
| identifier.url.fl_str_mv | http://hdl.handle.net/10362/150044 |
| instacron_str | unl |
| institution | Universidade Nova de Lisboa |
| instname_str | Universidade Nova de Lisboa |
| language | eng |
| network_acronym_str | run |
| network_name_str | Repositório Institucional da UNL |
| oai_identifier_str | oai:run.unl.pt:10362/150044 |
| organization_str_mv | urn:organizationAcronym:unl |
| person_str_mv | Bernardo, Rodrigo da Costa Simões |
| publishDate | 2023 |
| reponame_str | Repositório Institucional da UNL |
| repository_id_str | urn:repositoryAcronym:run |
| service_str_mv | urn:repositoryAcronym:run |
| spelling | engpt_PTThe insurance sector is a sector that is in constant transformation, lately more oriented towards a more digital and technological path. Although millions have been spent on developing mobile insurance applications, knowledge revealed that users have not yet adopted those. In this research, we present evidence of the adoption and recommendation of mobile insurance applications by using a modified unified theory of acceptance and use of technology (UTAUT) model, which integrates two extra determinants: word-of-mouth and enjoyment. With a sample of 200 answers collected in Portugal, we demonstrate that social influence, enjoyment, and word-of-mouth were deemed to be significant in the intention to use and recommend mobile insurance applications. The other UTAUT constructs are considered non-significant, which led us to suggest strategies based on those, to help insurers attract and gain users.application/pdfpt_PTUser adoption of mobile insurance APPSBernardo, Rodrigo da Costa SimõesTam Chuem Vai, CarlosHostingInstitutionOrganizationalRUNe-mailmailto:run@unl.ptrun@unl.ptURNurn:tid:2032434122023-03-06T16:05:14Z2023-01-262023-01-26T00:00:00ZHandlehttp://hdl.handle.net/10362/150044http://purl.org/coar/access_right/c_abf2open accessMobile applicationsinsurance companiesunified theory of acceptance and use of technology (UTAUT)620830 bytesliteraturehttp://purl.org/coar/resource_type/c_bdccmaster thesis2023-01-26http://creativecommons.org/licenses/by/4.0/http://purl.org/coar/access_right/c_abf2application/pdffulltexthttps://run.unl.pt/bitstreams/42c8f336-9484-4146-abd3-6946ac42c309/download |
| spellingShingle | User adoption of mobile insurance APPS Bernardo, Rodrigo da Costa Simões Mobile applications insurance companies unified theory of acceptance and use of technology (UTAUT) |
| status | SINGLETON |
| subject.fl_str_mv | Mobile applications insurance companies unified theory of acceptance and use of technology (UTAUT) |
| title | User adoption of mobile insurance APPS |
| title_full | User adoption of mobile insurance APPS |
| title_fullStr | User adoption of mobile insurance APPS |
| title_full_unstemmed | User adoption of mobile insurance APPS |
| title_short | User adoption of mobile insurance APPS |
| title_sort | User adoption of mobile insurance APPS |
| topic | Mobile applications insurance companies unified theory of acceptance and use of technology (UTAUT) |
| topic_facet | Mobile applications insurance companies unified theory of acceptance and use of technology (UTAUT) |
| url | http://hdl.handle.net/10362/150044 |
| visible | 1 |