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Intelligent recommender system for car insurance plans - explainability as a key to recommend the right insurance

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Detalhes bibliográficos
Resumo:Acknowledging the success of personalized recommendations as support to promote sales within a business, this paper proposes the development of a recommender system to answer Fidelidade’s problem of depersonalization in the auto insurance sector. To build a model able to consider historical data from the customer and the car to recommend the best auto insurance package, a thorough data cleaning and model hypertunning were made to ensure that the three main objectives: predictability (accuracy when predicting), explainability (explaining to each customer the reason to recommend a certain product) and flexibility (proposing different coverages combinations) were satisfied.
Autores principais:Basto, Margarida Do Carmo Empis Pinto
Assunto:Recommendation system Business analytics Data science Car insurance Data driven decision making
Ano:2023
País:Portugal
Tipo de documento:dissertação de mestrado
Tipo de acesso:acesso aberto
Instituição associada:Universidade Nova de Lisboa
Idioma:inglês
Origem:Repositório Institucional da UNL
Descrição
Resumo:Acknowledging the success of personalized recommendations as support to promote sales within a business, this paper proposes the development of a recommender system to answer Fidelidade’s problem of depersonalization in the auto insurance sector. To build a model able to consider historical data from the customer and the car to recommend the best auto insurance package, a thorough data cleaning and model hypertunning were made to ensure that the three main objectives: predictability (accuracy when predicting), explainability (explaining to each customer the reason to recommend a certain product) and flexibility (proposing different coverages combinations) were satisfied.