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Extraction and Exploration of Morality on Social Networks: Analyzing Twitter discussions with the Moral Foundations Theory

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Resumo:In the last decade, social media platforms, particularly Twitter, have played a major role in shaping public discourse and influencing real-world events, ranging from political debates to social movements. The insights of the data generated on these platforms provides a unique lens through which we can analyze and understand society’s trends, making it crucial to process this information effectively. Twitter has not only enhanced people’s voices, thoughts, and sentiments but has also facilitated public discussions and information dissemination through features like tweeting, replying, and retweeting. This research aims to leverage social media data, specifically Twitter data, to uncover the underlying morality embedded in these discussions. The Moral Foundations Theory serves as an explanatory factor for variations in moral behavior, shedding light on how individuals express opinions and categorize thoughts using both individualizing and binding foundations. Understanding the interplay between morality, viral topics and user groups is of extreme importance, especially in explaining political ideologies and cross-cultural differences in moral behavior. By employing advanced natural language processing for extracting moral insights from Tweets related to viral topics, this study seeks to unravel the intricate dynamics that shape topics' lifetimes and uncover the role of morality in justifying various perspectives. The investigation draws on data obtained from the Twitter Search API, specifically focusing on the year 2020, a year in which humanity faced many challenges. Anticipated outcomes of this study include the development of a robust approach/methodology capable of providing insights and predictions on diverse challenges, such as discerning the presence of morality in specific topics. This research contributes to the evolving landscape of social science studies by addressing ambiguous questions arising from the intersection of social media, morality, and topic virality.
Autores principais:Custódio, Naomi Ferreras
Assunto:Moral Foundations Theory Twitter Morality Social Media Political Annotation Topic SDG 16 - Peace, justice and strong institutions SDG 17 - Partnerships for the goals
Ano:2024
País:Portugal
Tipo de documento:dissertação de mestrado
Tipo de acesso:acesso aberto
Instituição associada:Universidade Nova de Lisboa
Idioma:inglês
Origem:Repositório Institucional da UNL
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author Custódio, Naomi Ferreras
author_facet Custódio, Naomi Ferreras
author_role author
contributor_name_str_mv Pinheiro, Flávio Luís Portas
RUN
country_str PT
creators_json_txt [{\"Person.name\":\"Custódio, Naomi Ferreras\"}]
datacite.contributors.contributor.contributorName.fl_str_mv Pinheiro, Flávio Luís Portas
RUN
datacite.creators.creator.creatorName.fl_str_mv Custódio, Naomi Ferreras
datacite.date.Accepted.fl_str_mv 2024-04-19T00:00:00Z
datacite.date.available.fl_str_mv 2024-04-24T09:40:52Z
datacite.date.embargoed.fl_str_mv 2024-04-24T09:40:52Z
datacite.rights.fl_str_mv http://purl.org/coar/access_right/c_abf2
datacite.subjects.subject.fl_str_mv Moral Foundations Theory
Twitter
Morality
Social Media
Political Annotation
Topic
SDG 16 - Peace, justice and strong institutions
SDG 17 - Partnerships for the goals
datacite.titles.title.fl_str_mv Extraction and Exploration of Morality on Social Networks: Analyzing Twitter discussions with the Moral Foundations Theory
dc.contributor.none.fl_str_mv Pinheiro, Flávio Luís Portas
RUN
dc.creator.none.fl_str_mv Custódio, Naomi Ferreras
dc.date.Accepted.fl_str_mv 2024-04-19T00:00:00Z
dc.date.available.fl_str_mv 2024-04-24T09:40:52Z
dc.date.embargoed.fl_str_mv 2024-04-24T09:40:52Z
dc.format.none.fl_str_mv application/pdf
dc.identifier.none.fl_str_mv http://hdl.handle.net/10362/166565
dc.language.none.fl_str_mv eng
dc.rights.cclincense.fl_str_mv http://creativecommons.org/licenses/by/4.0/
dc.rights.none.fl_str_mv http://purl.org/coar/access_right/c_abf2
dc.subject.none.fl_str_mv Moral Foundations Theory
Twitter
Morality
Social Media
Political Annotation
Topic
SDG 16 - Peace, justice and strong institutions
SDG 17 - Partnerships for the goals
dc.title.fl_str_mv Extraction and Exploration of Morality on Social Networks: Analyzing Twitter discussions with the Moral Foundations Theory
dc.type.none.fl_str_mv http://purl.org/coar/resource_type/c_bdcc
description In the last decade, social media platforms, particularly Twitter, have played a major role in shaping public discourse and influencing real-world events, ranging from political debates to social movements. The insights of the data generated on these platforms provides a unique lens through which we can analyze and understand society’s trends, making it crucial to process this information effectively. Twitter has not only enhanced people’s voices, thoughts, and sentiments but has also facilitated public discussions and information dissemination through features like tweeting, replying, and retweeting. This research aims to leverage social media data, specifically Twitter data, to uncover the underlying morality embedded in these discussions. The Moral Foundations Theory serves as an explanatory factor for variations in moral behavior, shedding light on how individuals express opinions and categorize thoughts using both individualizing and binding foundations. Understanding the interplay between morality, viral topics and user groups is of extreme importance, especially in explaining political ideologies and cross-cultural differences in moral behavior. By employing advanced natural language processing for extracting moral insights from Tweets related to viral topics, this study seeks to unravel the intricate dynamics that shape topics' lifetimes and uncover the role of morality in justifying various perspectives. The investigation draws on data obtained from the Twitter Search API, specifically focusing on the year 2020, a year in which humanity faced many challenges. Anticipated outcomes of this study include the development of a robust approach/methodology capable of providing insights and predictions on diverse challenges, such as discerning the presence of morality in specific topics. This research contributes to the evolving landscape of social science studies by addressing ambiguous questions arising from the intersection of social media, morality, and topic virality.
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spelling engpt_PTIn the last decade, social media platforms, particularly Twitter, have played a major role in shaping public discourse and influencing real-world events, ranging from political debates to social movements. The insights of the data generated on these platforms provides a unique lens through which we can analyze and understand society’s trends, making it crucial to process this information effectively. Twitter has not only enhanced people’s voices, thoughts, and sentiments but has also facilitated public discussions and information dissemination through features like tweeting, replying, and retweeting. This research aims to leverage social media data, specifically Twitter data, to uncover the underlying morality embedded in these discussions. The Moral Foundations Theory serves as an explanatory factor for variations in moral behavior, shedding light on how individuals express opinions and categorize thoughts using both individualizing and binding foundations. Understanding the interplay between morality, viral topics and user groups is of extreme importance, especially in explaining political ideologies and cross-cultural differences in moral behavior. By employing advanced natural language processing for extracting moral insights from Tweets related to viral topics, this study seeks to unravel the intricate dynamics that shape topics' lifetimes and uncover the role of morality in justifying various perspectives. The investigation draws on data obtained from the Twitter Search API, specifically focusing on the year 2020, a year in which humanity faced many challenges. Anticipated outcomes of this study include the development of a robust approach/methodology capable of providing insights and predictions on diverse challenges, such as discerning the presence of morality in specific topics. This research contributes to the evolving landscape of social science studies by addressing ambiguous questions arising from the intersection of social media, morality, and topic virality.application/pdfpt_PTExtraction and Exploration of Morality on Social Networks: Analyzing Twitter discussions with the Moral Foundations TheoryCustódio, Naomi FerrerasPinheiro, Flávio Luís PortasHostingInstitutionOrganizationalRUNe-mailmailto:run@unl.ptrun@unl.ptURNurn:tid:2035916582024-04-24T09:40:52Z2024-04-192024-04-19T00:00:00ZHandlehttp://hdl.handle.net/10362/166565http://purl.org/coar/access_right/c_abf2open accessMoral Foundations TheoryTwitterMoralitySocial MediaPolitical AnnotationTopicSDG 16 - Peace, justice and strong institutionsSDG 17 - Partnerships for the goals1749705 bytesliteraturehttp://purl.org/coar/resource_type/c_bdccmaster thesis2024-04-19http://creativecommons.org/licenses/by/4.0/http://purl.org/coar/access_right/c_abf2application/pdffulltexthttps://run.unl.pt/bitstreams/60af72be-a666-4fad-9d8d-e6e36dbe4a09/download
spellingShingle Extraction and Exploration of Morality on Social Networks: Analyzing Twitter discussions with the Moral Foundations Theory
Custódio, Naomi Ferreras
Moral Foundations Theory
Twitter
Morality
Social Media
Political Annotation
Topic
SDG 16 - Peace, justice and strong institutions
SDG 17 - Partnerships for the goals
status SINGLETON
subject.fl_str_mv Moral Foundations Theory
Twitter
Morality
Social Media
Political Annotation
Topic
SDG 16 - Peace, justice and strong institutions
SDG 17 - Partnerships for the goals
title Extraction and Exploration of Morality on Social Networks: Analyzing Twitter discussions with the Moral Foundations Theory
title_full Extraction and Exploration of Morality on Social Networks: Analyzing Twitter discussions with the Moral Foundations Theory
title_fullStr Extraction and Exploration of Morality on Social Networks: Analyzing Twitter discussions with the Moral Foundations Theory
title_full_unstemmed Extraction and Exploration of Morality on Social Networks: Analyzing Twitter discussions with the Moral Foundations Theory
title_short Extraction and Exploration of Morality on Social Networks: Analyzing Twitter discussions with the Moral Foundations Theory
title_sort Extraction and Exploration of Morality on Social Networks: Analyzing Twitter discussions with the Moral Foundations Theory
topic Moral Foundations Theory
Twitter
Morality
Social Media
Political Annotation
Topic
SDG 16 - Peace, justice and strong institutions
SDG 17 - Partnerships for the goals
topic_facet Moral Foundations Theory
Twitter
Morality
Social Media
Political Annotation
Topic
SDG 16 - Peace, justice and strong institutions
SDG 17 - Partnerships for the goals
url http://hdl.handle.net/10362/166565
visible 1