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Consulting project for the optimization of the automative providers network of Europ assistance Portugal: outlook of the external context of the roadside assistance industry

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Resumo:To better understand the challenges of EuropA ssistance Portugal, it was examined the global context of Road side Assistance (RSA) industry, key trends ,the insurance market, Porter Five Forces model and a benchmark of the Portuguese companies. The RSA industry has been facing various challenges across the world, name lycommoditization and pressure from competition; ho wever ,it is stillgrowing, albeit mode In Portugal, the demand for RSA is growing, main lydueto the increasing number of old vehicles in circulation, which makes the mmore likely torequire assistance services.
Autores principais:Suh, Ho Sung
Assunto:Roadside assistance industry Insurance market Porter five forces PESTLE Benchmark
Ano:2020
País:Portugal
Tipo de documento:dissertação de mestrado
Tipo de acesso:acesso restrito
Instituição associada:Universidade Nova de Lisboa
Idioma:inglês
Origem:Repositório Institucional da UNL

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