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Digital leaders vs. laggards : drivers of digital maturity in the german financial services sector

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Resumo:Given the rising spending on digital transformation globally, and the existing digital frontier gap across industries, controlled management of the drivers of digital maturity is of key interest to elevate a company’s position. This is because the latter supports digital leadership and thus a competitive and sustainable advantage in the market. For financial services, this is a particular need as a clear driver for this gap has not yet been identified. This dissertation aims at understanding the degree of influencing factors on digital maturity by identifying high impact attributes, particularly for financial services. The paper reveals granular attributes on which an organisation should concentrate when targeting a successful digital transformation, that ideally leads to a high level of digital maturity. For this purpose, expert interviews and an industry survey within Germany were performed as a mixed methodological approach. To determine the most impactful attributes, multiple factors have been gathered and their relationship with digital maturity was investigated qualitatively and statistically. As a combined result, agility, culture, digital priority, a digital vision, savviness, skill development, and a leadership vision were attributes deemed to have a high impact on digital maturity and the difference between leaders and laggards. For a successful consideration of the factors, it is vital to adapt organisational structures and the organisational culture in accordance with the classified attributes. Future research should focus on comparing critical attributes between leading and lagging industries to arrive at a general overview of the drivers of digital maturity.
Autores principais:Kaufmann, Eileen Samantha
Assunto:Digital maturity Financial services Digital leadership Digital transformation Maturidade digital Serviços financeiros Liderança digital Transformação digital
Ano:2022
País:Portugal
Tipo de documento:dissertação de mestrado
Tipo de acesso:acesso aberto
Instituição associada:Universidade Católica Portuguesa
Idioma:inglês
Origem:Veritati - Repositório Institucional da Universidade Católica Portuguesa

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