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How do tourists consume a rural wine destination in central Portugal? : A space-time analysis

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Detalhes bibliográficos
Resumo:Space-time tourist behaviour is influenced by numerous factors related both to tourists and the destination. Yet, however complex it may be, understanding and to some extent managing the way tourists move in space and time is crucial to ensuring the quality of their experience, as well as the effective and sustainable management of destinations and attractions. In the rural wine tourism context, studies on space-time behaviour are rare. The present study uses empirical data collected from tourists staying in hotels of the Bairrada Wine Route territory (N = 116), combining a GPS tracking study with a questionnaire survey. Using a time-geographical analytical approach, the GPS tracking data were mapped for a more detailed analysis of the tourists’movements in the Bairrada terroir. The findings highlight specificities of tourist consumption in the context of rural wine regions and provide valuable insights for destination planning, service design and marketing of the Bairrada Wine Route.
Autores principais:Caldeira, Ana Maria
Outros Autores:Kastenholz, Elisabeth; da Silva, Alexia Alves; Martins, Márcio Ribeiro
Assunto:space-time tourist behaviour wine tourim wine route GPS tracking GIS Bairrada comportamento turístico espaço-tempo enoturismo rota de vinho rastreamento por GPS Bairrada
Ano:2021
País:Portugal
Tipo de documento:artigo
Tipo de acesso:unknown
Instituição associada:Imprensa da Universidade de Coimbra
Idioma:português
Origem:Cadernos de Geografia
Descrição
Resumo:Space-time tourist behaviour is influenced by numerous factors related both to tourists and the destination. Yet, however complex it may be, understanding and to some extent managing the way tourists move in space and time is crucial to ensuring the quality of their experience, as well as the effective and sustainable management of destinations and attractions. In the rural wine tourism context, studies on space-time behaviour are rare. The present study uses empirical data collected from tourists staying in hotels of the Bairrada Wine Route territory (N = 116), combining a GPS tracking study with a questionnaire survey. Using a time-geographical analytical approach, the GPS tracking data were mapped for a more detailed analysis of the tourists’movements in the Bairrada terroir. The findings highlight specificities of tourist consumption in the context of rural wine regions and provide valuable insights for destination planning, service design and marketing of the Bairrada Wine Route.