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Tracking wine tourists’ movements using gps: evidence from the bairrada wine route, Portugal

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Detalhes bibliográficos
Resumo:The chapter discusses the application and value of GPS (Global Positioning System) for tracking tourists’ movements in rural wine tourism destinations using data collected on the Bairrada wine route, Portugal. The chapter analyses the theoretical underpinning for collecting and analysing data for tracking people’s space-time movements, and then identifies the challenges that GPS entails when applied in rural areas for developing wine tourism from visitors’ surveys for enriching mobility insights. It explains the benefits of using GIS cartography combined with additional spatially referenced data for identifying and analysi ng movement patterns. The chapter concludes by discussing the practical implications of the study findings in helping destination managers to make better data-informed decisions regarding regional planning and sustainable tourism development.
Autores principais:Kastenholz, Elisabeth
Outros Autores:Caldeira, Ana Maria; Martins, Márcio Ribeiro
Assunto:Wine tourism Tourist movements Spatio-temporal tourist behaviour Global Positioning System (GPS) Tracking technologies
Ano:2023
País:Portugal
Tipo de documento:capítulo de livro
Tipo de acesso:acesso restrito
Instituição associada:Instituto Politécnico de Bragança
Idioma:inglês
Origem:Biblioteca Digital do IPB
Descrição
Resumo:The chapter discusses the application and value of GPS (Global Positioning System) for tracking tourists’ movements in rural wine tourism destinations using data collected on the Bairrada wine route, Portugal. The chapter analyses the theoretical underpinning for collecting and analysing data for tracking people’s space-time movements, and then identifies the challenges that GPS entails when applied in rural areas for developing wine tourism from visitors’ surveys for enriching mobility insights. It explains the benefits of using GIS cartography combined with additional spatially referenced data for identifying and analysi ng movement patterns. The chapter concludes by discussing the practical implications of the study findings in helping destination managers to make better data-informed decisions regarding regional planning and sustainable tourism development.