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Senior tourists’ motivations for visiting cultural destinations: A cluster approach

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Detalhes bibliográficos
Resumo:This study sought to contribute to the existing knowledge of consumer psychology regarding senior tourism in cultural destinations by improving the existing understanding of seniors’ motivations and related psychological processes. The research objectives were to outline a model of senior tourists’ push and pull motivations, which includes their emotions and satisfaction in cultural destinations; to understand the selection process of tourist attractions and activities in these destinations; and to identify clusters of seniors based on their emotions and level of satisfaction during visits. A theoretical model was created to analyse motivations and travel factors. The data collected facilitated the identification of four senior tourist clusters based on sociodemographic and psychographic differences. Various theoretical and managerial implications are presented.
Autores principais:Parreira, A.
Outros Autores:Pestana, M. H.; Santos, J. A. C.; Fernández-Gámez, M.
Assunto:Emotions Senior tourism Tourist intentions Tourist motivations Tourist satisfaction
Ano:2021
País:Portugal
Tipo de documento:artigo
Tipo de acesso:acesso aberto
Instituição associada:ISCTE
Idioma:inglês
Origem:Repositório ISCTE
Descrição
Resumo:This study sought to contribute to the existing knowledge of consumer psychology regarding senior tourism in cultural destinations by improving the existing understanding of seniors’ motivations and related psychological processes. The research objectives were to outline a model of senior tourists’ push and pull motivations, which includes their emotions and satisfaction in cultural destinations; to understand the selection process of tourist attractions and activities in these destinations; and to identify clusters of seniors based on their emotions and level of satisfaction during visits. A theoretical model was created to analyse motivations and travel factors. The data collected facilitated the identification of four senior tourist clusters based on sociodemographic and psychographic differences. Various theoretical and managerial implications are presented.