Publicação

Big Data analysis applied to the retail sector

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Detalhes bibliográficos
Resumo:Big Data and Artificial Intelligence are rapidly evolving and transforming the world and e-commerce. To explore the most used techniques for building personalized recommendation systems and inventory management, a systematic review was conducted. It was found that hybrid Machine Learning techniques and the Hadoop system are widely used in these areas, delivering satisfactory results while maintaining scalable and efficient systems.
Autores principais:Barata, Luís
Outros Autores:Rosa, Gonçalo; Martins, Tiago; Silva, Pedro Tiago Salgueiro da; Eurico, Lopes
Assunto:Big Data Data analytics Personalization of recommendations Stock management
Ano:2024
País:Portugal
Tipo de documento:artigo
Tipo de acesso:acesso aberto
Instituição associada:Instituto Politécnico de Castelo Branco
Idioma:inglês
Origem:Repositório Científico do Instituto Politécnico de Castelo Branco
Descrição
Resumo:Big Data and Artificial Intelligence are rapidly evolving and transforming the world and e-commerce. To explore the most used techniques for building personalized recommendation systems and inventory management, a systematic review was conducted. It was found that hybrid Machine Learning techniques and the Hadoop system are widely used in these areas, delivering satisfactory results while maintaining scalable and efficient systems.