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Bayesian–Nash equilibria in theory of planned behaviour

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Resumo:The theory of planned behaviour studies the decision-making mechanisms of individuals. We propose the Bayesian–Nash equilibria as one, of many, possible mechanisms of transforming human intentions in behaviour. This process corresponds to the best strategic individual decision taking in account the collective response. We show that saturation, boredom and frustration can lead to splitted strategies, in opposition to no saturation that leads to a constant strategy.
Autores principais:Almeida, Leandro S.
Outros Autores:Cruz, José Fernando A.; Ferreira, Helena Isabel dos Santos Ribeiro; Pinto, Alberto
Assunto:game theory theory of planned behaviour decision-makin decision-making
Ano:2011
País:Portugal
Tipo de documento:artigo
Tipo de acesso:acesso restrito
Instituição associada:Universidade do Minho
Idioma:inglês
Origem:RepositóriUM - Universidade do Minho
Descrição
Resumo:The theory of planned behaviour studies the decision-making mechanisms of individuals. We propose the Bayesian–Nash equilibria as one, of many, possible mechanisms of transforming human intentions in behaviour. This process corresponds to the best strategic individual decision taking in account the collective response. We show that saturation, boredom and frustration can lead to splitted strategies, in opposition to no saturation that leads to a constant strategy.