Publicação
Assessing a startup opportunity in Colombia´s payment gateway sector
| Resumo: | This research was done in order to develop strategies for assessing an opportunity in the payment gateway sector. Developing it, different trends were found and a problem big enough about the displeasure of customer when queuing to pay in the retail sector, creating a mix of problems addressed with strategies and technology development, based on an international benchmark in the sector, that would allow us to enter this profitable industry in Colombia. |
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| Autores principais: | Morales, Jose Ignacio Caballero |
| Assunto: | Business plan Payment gateway Financial technology Strategy |
| Ano: | 2021 |
| País: | Portugal |
| Tipo de documento: | dissertação de mestrado |
| Tipo de acesso: | acesso aberto |
| Instituição associada: | Universidade Nova de Lisboa |
| Idioma: | inglês |
| Origem: | Repositório Institucional da UNL |
| Resumo: | This research was done in order to develop strategies for assessing an opportunity in the payment gateway sector. Developing it, different trends were found and a problem big enough about the displeasure of customer when queuing to pay in the retail sector, creating a mix of problems addressed with strategies and technology development, based on an international benchmark in the sector, that would allow us to enter this profitable industry in Colombia. |
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