Publicação
The impact of guests’ satisfaction on hotels’ revenue: Pestana Collection Hotels analysis
| Resumo: | This project was carried out with the purpose of studying if there is a statistical relationship between Pestana Collection Guests’ satisfaction database and the Pestana Collection Hotels' revenue model. Understanding Guests’ satisfaction about each service and correlating it with the hotel revenues will allow the creation of strategies that captivate even more Guests. This information will be helpful to support a revenue strategy for the new luxury and historical five star Pestana Collection Amsterdam Riverside Hotel, which will open in January 2018. |
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| Autores principais: | Cavaco, Marta Sofia de Almeida Pimentel |
| Assunto: | Hospitality market analysis Pestana amsterdam riverside hotel market analysis Pestana collection guests’ satisfaction analysis Pestana Collection Hotels’ revenue analysis |
| Ano: | 2018 |
| País: | Portugal |
| Tipo de documento: | dissertação de mestrado |
| Tipo de acesso: | acesso aberto |
| Instituição associada: | Universidade Nova de Lisboa |
| Idioma: | inglês |
| Origem: | Repositório Institucional da UNL |
| Resumo: | This project was carried out with the purpose of studying if there is a statistical relationship between Pestana Collection Guests’ satisfaction database and the Pestana Collection Hotels' revenue model. Understanding Guests’ satisfaction about each service and correlating it with the hotel revenues will allow the creation of strategies that captivate even more Guests. This information will be helpful to support a revenue strategy for the new luxury and historical five star Pestana Collection Amsterdam Riverside Hotel, which will open in January 2018. |
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