Publicação
Apple´s future is in the hand of its services
| Resumo: | This report presents the Equity Valuation of Apple Inc. in 2022, which is analyzing the business and their outlooks to finally get to a buy or sell recommendation. This report does not represent professional financial advisory; however, it will give people interested in the biggest tech company in the world a decent overview of basic information as well as conducted research and analysis. The report is based on an excel model, from which the different valuation results come from. To analyze the company, we used a wide variety of sources, including business magazines, financial statements as well as market research. With these sources, we found out how important the Services segment of Apple is for its long-time goals. We analyzed how Apple can monetize their customers to reach it as well. |
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| Autores principais: | Bahrt, Samuel Lars |
| Assunto: | Apple Services Iphone Growth |
| Ano: | 2024 |
| País: | Portugal |
| Tipo de documento: | dissertação de mestrado |
| Tipo de acesso: | acesso aberto |
| Instituição associada: | Universidade Nova de Lisboa |
| Idioma: | inglês |
| Origem: | Repositório Institucional da UNL |
| Resumo: | This report presents the Equity Valuation of Apple Inc. in 2022, which is analyzing the business and their outlooks to finally get to a buy or sell recommendation. This report does not represent professional financial advisory; however, it will give people interested in the biggest tech company in the world a decent overview of basic information as well as conducted research and analysis. The report is based on an excel model, from which the different valuation results come from. To analyze the company, we used a wide variety of sources, including business magazines, financial statements as well as market research. With these sources, we found out how important the Services segment of Apple is for its long-time goals. We analyzed how Apple can monetize their customers to reach it as well. |
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