Publicação
Design Science and Marketing
| Resumo: | This special issue of the Journal on Creating Value about ‘Creating Value through Design Science’ and the articles therein aim at showcasing how design science research in the field of creating value can look like. |
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| Autores principais: | Henseler, J. |
| Outros Autores: | Schmidt, H. J.; Redler, J. J. |
| Assunto: | Business and International Management Business, Management and Accounting (miscellaneous) Marketing |
| Ano: | 2023 |
| País: | Portugal |
| Tipo de documento: | editorial |
| Tipo de acesso: | acesso aberto |
| Instituição associada: | Universidade Nova de Lisboa |
| Idioma: | inglês |
| Origem: | Repositório Institucional da UNL |
| Resumo: | This special issue of the Journal on Creating Value about ‘Creating Value through Design Science’ and the articles therein aim at showcasing how design science research in the field of creating value can look like. |
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